CONQUER. This has been my word for 2015. Inspired by @jongordon11. He talks about this every year in his newsletter. I decided to try this for 2015. My goal was to make waves in the social media marketing world outside the music business where I have resided for the past 20 years. And boy did I! I launched my new Twitter Tips podcast on June 1st and I called it the #TwitterSmarter podcast – Twitter Tips from the Pros. I’ve interviewed awesome guests like @mari_smith, @patflynn, @markwschaefer, @pegfitzpatrick, @pammktgnut, @kimgarst, @suebzimmerman and many more. 26 episodes so far with 10 more interviews launching in the next few months. This podcast has made a huge splash. There’s nothing else like it. Sure there are plenty of podcasts devoted to social media marketing but not one strictly about Twitter marketing. I owe it all to my word Conquer. I was so inspired by the response, I decided to launch a Twitter chat also called #TwitterSmarter and use it to connect, learn & share Twitter tips with amazing people from all over the world. It too is a huge success! Every Thursday at 1pm ET we gather on Twitter for one hour sharing greatness. Also this year #MichaelStelzner CEO & Founder of @smexaminer selected me for a private mentorship. This is a big step in my career shift from an online marketer in the music business. And as a social media coach/consultant/expert for the past 11 years. I was ready to branch out and pivot. My word Conquer was the driving force behind all my good fortune this year. For 2016 I picked COLLABORATE. I want to work with more people in masterminds and on projects. As Napoleon Hill said almost a century ago: “Two or more people actively engaged in the pursuit of a definite purpose with a positive mental attitude, constitute an unbeatable force.” Who would like to join me?