How to Drive Traffic with Twitter featuring guest Aaron Lee
#TwitterSmarter Chat Recap: 2-4-16
Here’s a recap of our fave tweets from this week’s informative and insightful chat. We’d love to hear from you! Please feel free to comment below and share your two cents on these questions.
Our guest today is @AskAaronLee from @PostPlanner. Topic: How To Drive Traffic with Twitter. #TwitterSmarter pic.twitter.com/ZJvw9V7H6r
— Madalyn Sklar (@MadalynSklar) February 4, 2016
Q1. Is Twitter still a great platform to drive traffic? Why? #TwitterSmarter pic.twitter.com/9ELLLPLW4W
— Madalyn Sklar (@MadalynSklar) February 4, 2016
A1.Twitter has been the most effective at driving traffic back to my website compared to all platforms out there. #twittersmarter
— Aaron Lee (@AskAaronLee) February 4, 2016
A1. Twitter is simply it's the easiest platform to build relationship and share content.
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A1. Twitter is the undisputed champion of the sharing economy. There aren't any other platforms out there like Twitter.
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A1 Twitter not only provides targeted reach, but efforts can easily be tracked via Google Analytics #twittersmarter
— Toby Metcalf (@Toby_Metcalf) February 4, 2016
@MadalynSklar A1: Yes. The Twitter/Google collaboration is a big plus which helps drive traffic. #TwitterSmarter
— John Birchfield (@jwbirchfield) February 4, 2016
A1) Big reason…people come to Twitter as a resource to discover content…they want it! #TwitterSmarter
— David Boutin (@dmboutin) February 4, 2016
A1:absolutely. Real time conversations are happening here. You can find more people here via keyword than on other platforms #TwitterSmarter
— jeff soto (@JS_insidepitch) February 4, 2016
A1 Absolutely! It's easy to use, succinct, you can reach anyone and there are Twitter cards to make getting leads easier #TwitterSmarter
— Divya Mulanjur (@Di_Mulan) February 4, 2016
A1 Not necessarily for us. But no algorithm blocking message & it's easier to build relationships. #TwitterSmarter https://t.co/EpBJCCD3Bn
— Glenda Vaquerano (@GlendaVee) February 4, 2016
Q2. How is driving traffic different today compared to a few years ago? #TwitterSmarter pic.twitter.com/69wdHfMbEK
— Madalyn Sklar (@MadalynSklar) February 4, 2016
A2. Noise ratio has increased dramatically over the years. This means it's harder to get noticed, clicks, retweets.
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A2. You can easily do so by using a Twitter scheduling tool like @postplanner, @sproutsocial, @hootsuite @buffer etc
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A2 There used to be a lot more direct-"go to this ___" than there is now. More wooing (i.e. content) is now needed. #TwitterSmarter
— LUCYrk (@LUCYrk78) February 4, 2016
A2) There is SO much noise! i think in order to be heard you have to engage on this platform. #twittersmarter
— Jose Watson (@Josewats) February 4, 2016
A2 with better listening tools and measurement analyitics, it is easier to know who to target #twittersmarter
— Toby Metcalf (@Toby_Metcalf) February 4, 2016
A2. Less promotional & more based on offering value to your customers. #TwitterSmarter
— Gabriela Cardoza (@CardozaGab) February 4, 2016
A2) Today there are more opportunities to find your audience online, build a community and get out in front of them easier #twittersmarter
— Mike Kawula (@MikeKawula) February 4, 2016
@MadalynSklar A2: Twitter more popular, but also integration w/ Instagram & Vine changed landscape. We communicate different #TwitterSmarter
— Easter Seals Thrive (@ability2thrive) February 4, 2016
A2 Driving traffic is much more competitive and more customer-centric now. Listening and analyzing data is crucial #TwitterSmarter
— Divya Mulanjur (@Di_Mulan) February 4, 2016
A2. Your brand personality is now an absolute MUST with a few more dashes of creativity #twittersmarter https://t.co/NAvRJzBj3d
— Social Media Coach (@samposseltsa) February 4, 2016
A2: someone may challenge me, but I see more conversations here as opposed to 5 years ago. #TwitterSmarter
— jeff soto (@JS_insidepitch) February 4, 2016
A2 – if you want to be relevant on Twitter, Tweet something relevant for your audience #TwitterSmarter
— Jo-Anne Reynolds (@SpikeBeeJo) February 4, 2016
Q3. Who are the best people you follow on Twitter? Why? #TwitterSmarter pic.twitter.com/T9me92C0QC
— Madalyn Sklar (@MadalynSklar) February 4, 2016
A3. Follow everyone on this chat of course! 🙂 #twittersmarter
— Aaron Lee (@AskAaronLee) February 4, 2016
A3. We need to be following two types of people on Twitter. Those who engages a lot and those who retweets/share a lot. #twittersmarter
— Aaron Lee (@AskAaronLee) February 4, 2016
A3) Best people to follow on Twitter are those who are not only active, but engage with you on Twitter in all ways. #twittersmarter
— Mike Kawula (@MikeKawula) February 4, 2016
A3.
1.@MadalynSklar
2.@AskAaronLee
3.@decart
4.@AdeldMeyer
5 @Mr_McFlyGREAT content & personality! #TwitterSmarter
— Gabriela Cardoza (@CardozaGab) February 4, 2016
@MadalynSklar A3: So many !. Some of them: @SarahsGreatDay @DisVisibility @Lollardfish – people in disability community.#TwitterSmarter
— Easter Seals Thrive (@ability2thrive) February 4, 2016
A3 Those we want to learn from & those we enjoy engaging with. Even better when both lists merge. #TwitterSmarter https://t.co/T4cnntvd2d
— Glenda Vaquerano (@GlendaVee) February 4, 2016
A3: Best people I follow on Twitter: @AskAaronLee @SMExaminer @Mike_Stelzner @MikeKawula @AdeldMeyer #TwitterSmarter https://t.co/hjUrs5FGST
— Madalyn Sklar (@MadalynSklar) February 4, 2016
TY RT @dpillie: A3 @LUCYrk78 @markwschaefer @KMullett @Carol_Stephen @randyclarktko Because they share their smarts! #TwitterSmarter
— Mark Schaefer (@markwschaefer) February 4, 2016
Nice approach, Ivana. Clutter distractions huge. And I vote @MarshaCollier for my A3 #twittersmarter https://t.co/TVUSfxQAYn
— Chris Jones (@sourcePOV) February 4, 2016
Q4: How can Twitter help you generate new ideas and drive more traffic? #TwitterSmarter pic.twitter.com/bcXQEfsGaS
— Madalyn Sklar (@MadalynSklar) February 4, 2016
A4. Twitter is the best platform for research. With a simple search, you can find endless ideas of good topics.
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A4. Find the most common type of question/tweet & write about it. This will help you find topics people are interested
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A4.
Via collaborations & conversations!!! #TwitterSmarter pic.twitter.com/M8JpBaJbPs
— Gabriela Cardoza (@CardozaGab) February 4, 2016
A4 You can spot trends for content ideas, responses to discussion, but continue idea on a blog… #twittersmarter
— Andreea Cojocariu (@AndreeaC_T) February 4, 2016
A4) Pay attention to common pain points people tweet about and create content solving problems #TwitterSmarter
— David Boutin (@dmboutin) February 4, 2016
A4 – Connecting w/ a vast array of personalities & cultures will help spark innovation & visibility. #TwitterSmarter https://t.co/3M37Q4l0Xi
— Joe Nielsen (@JoeNielsen10) February 4, 2016
@MadalynSklar A4: Twitter chats, lists and the advanced search option helps me with ideas. #TwitterSmarter
— John Birchfield (@jwbirchfield) February 4, 2016
A4. Chats like #twittersmarter have helped me greatly.
— Jon Thurmond (@Jon_Thurmond) February 4, 2016
A4: It's a great platform for crowdsourcing, just ask others for opinion, track Twitter chats and you'll get your ideas:) #TwitterSmarter
— Olena Gapon (@OlenaGapon) February 4, 2016
A4 The more you engage, the more relationships you build & they will share your content #twittersmarter
— Toby Metcalf (@Toby_Metcalf) February 4, 2016
A4: Our Founder @JaredCarrizales writes about this: https://t.co/iq21Rv9jF8 Use Twitter like a search engine. #twittersmarter
— Heroic Search (@HeroicSearch) February 4, 2016
A4 I find the more you read on your stream, the more in touch you are able to be with what people want to know/talk about #twittersmarter
— LUCYrk (@LUCYrk78) February 4, 2016
A4 Use Twitter for research. By reading your Twitter list posts & reading blogs you'll get ideas #TwitterSmarter https://t.co/TEUmUVe3TJ
— Kathy Kopacz MS (@kkopacz1) February 4, 2016
Q5: How can you tell if your Twitter efforts are working or not? #TwitterSmarter pic.twitter.com/TRn7A9mCv3
— Madalyn Sklar (@MadalynSklar) February 4, 2016
A5. Check your Twitter analytics. It's free and it's packed with a lot of data you can use.
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A5. With Twitter analytics, you get data like, best tweet, best time to tweet, top sharers, most clicks etc.
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A5. Also, don't focus too much on impression. Focus on real numbers instead that have an impact on your goals.
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A5) Analytics through Twitter AND your landing page. #twittersmarter
— Jose Watson (@Josewats) February 4, 2016
@MadalynSklar A5: If no one responds, engages, that is a problem. #TwitterSmarter
— Easter Seals Thrive (@ability2thrive) February 4, 2016
A5. Link clicks, phone calls, general engagement & increase in volunteer apps & dollars raised #TwitterSmarter
— BBBS of Eastern MO (@BBBSEMO) February 4, 2016
A5 I pay close attention to revenue generated from tweets. It does happen you know 🙂 #twittersmarter
— Andreea Cojocariu (@AndreeaC_T) February 4, 2016
A5 as your followers grow so should your engagement. If that's not happening you need to reevaluate #TwitterSmarter
— Social Media Coach (@samposseltsa) February 4, 2016
A5: Look into Google Analytics 2 see my Twitter traffic and created customized goals for Twitter audience to measure success #twittersmarter
— Dagmar Gatell (@DagmarGatell) February 4, 2016
A5: Yes! Twitter analytics rock. Check yours at https://t.co/MAG1e3GWY8 #TwitterSmarter https://t.co/jcI23zBtsb
— Madalyn Sklar (@MadalynSklar) February 4, 2016
Q6. Do you have any secret methods to drive more traffic using Twitter? #TwitterSmarter pic.twitter.com/Xj7ij2dNDY
— Madalyn Sklar (@MadalynSklar) February 4, 2016
A6. Pinning my tweets to the top of Twitter is still my fav way to generate traffic. Get me 300% more #twittersmarter
— Aaron Lee (@AskAaronLee) February 4, 2016
A6. I also tweet the same tweet with diff descriptions over and over again in a single day. Helps a lot.
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A6. Making friends. Taking a genuine interest in people & just trying to help! 🙂 #TwitterSmarter
— Gabriela Cardoza (@CardozaGab) February 4, 2016
A6: Social media is all about 1-on-1 connections. Individual engagement is a lot of work but it will reward you with traffic #TwitterSmarter
— Mariya Ginzburg (@itsmariyaa) February 4, 2016
@MadalynSklar A6: Let people know there's a person behind your account #TwitterSmarter
— Easter Seals Thrive (@ability2thrive) February 4, 2016
A6: Yes, my secret to drive more traffic is: @MadalynSklar I study Madalyn's actions, then execute them and measure success. #twittersmarter
— Dagmar Gatell (@DagmarGatell) February 4, 2016
A6: changing picture or wording to same message helps catch new eyeballs. @MadalynSklar #TwitterSmarter
— jeff soto (@JS_insidepitch) February 4, 2016
Q7. Should automation be used as part of your strategy to drive more traffic on Twitter? #TwitterSmarter pic.twitter.com/QoCqe7cenM
— Madalyn Sklar (@MadalynSklar) February 4, 2016
A7. Automation on Twitter gets a bad name on Twitter because of idiotic spammers.
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A7. Automation can help SAVE time. Imagine your blog post going out every hour for 24 hours. That drives massive traffic.
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A7.
Automate in moderation & be there to engage!!! #TwitterSmarter pic.twitter.com/VmlyVzytgW
— Gabriela Cardoza (@CardozaGab) February 4, 2016
A7: Yes I tested it. Created automated content rich tweets & quotes, scheduled from #hootsuite and #buffer. More retweets #twittersmarter
— Dagmar Gatell (@DagmarGatell) February 4, 2016
A7: Personally not a fan. Especially with DMs. ?? It's not as personal. After all, social is social. #TwitterSmarter https://t.co/FDYEV23VrI
— Jayde I. Powell (@jaydeipowell) February 4, 2016
A7: I automate articles and evergreen content. NEVER engagement. Auto-DMs have got to go! #TwitterSmarter https://t.co/KW5EKPtb7i
— Madalyn Sklar (@MadalynSklar) February 4, 2016
A7) Big fan of @Postplanner requeue option. Sends us a ton of traffic each month (30,000+ just from queuing good content) #twittersmarter
— Mike Kawula (@MikeKawula) February 4, 2016
Q8 (last question). What do you think Twitter should do to get more users and remain competitive? #TwitterSmarter pic.twitter.com/xPxtOaum6D
— Madalyn Sklar (@MadalynSklar) February 4, 2016
A8. Twitter needs to wake up. It's the best platform but it lacks innovation. (cc @jack)
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A8. If I was Twitter, I would launch multiple stuff and find out what users are using QUICK. Be like Facebook.
#twittersmarter— Aaron Lee (@AskAaronLee) February 4, 2016
A8. Pretty excited to see that gif thingy that twitter is experimenting #twittersmarter
— Aaron Lee (@AskAaronLee) February 4, 2016
I think @jack should listen to the answers to Q8. #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) February 4, 2016
A8 DO NOT expand the 140 #twittersmarter
— Toby Metcalf (@Toby_Metcalf) February 4, 2016
A8. Give us back the count on shares, lol. #TwitterSmarter https://t.co/ZVFMufqgXs
— omylola (@omylola) February 4, 2016
A8) Nothing. If it ain't broke, don't break it#TwitterSmarter @MadalynSklar
— surfpick . com (@Surfpicks) February 4, 2016
@MadalynSklar A8: Listening to its influential users would be a great start. #TwitterSmarter
— John Birchfield (@jwbirchfield) February 4, 2016
A8 – Allow slightly more characters and do better at combating spam! #TwitterSmarter https://t.co/vbhZvE58pq
— Joe Nielsen (@JoeNielsen10) February 4, 2016
A8: Twitter should focus on its potential & value as a news source to gain users. Moments are a step in the right direction #TwitterSmarter
— Mariya Ginzburg (@itsmariyaa) February 4, 2016
A8 To get more users, Twitter should educate newbies better on how to use it. Encourage social behavior. #twittersmarter
— Martin Lieberman (@martinlieberman) February 4, 2016
A8: I'd like to be free to edit my tweet. Everyone allows it but Twitter. #TwitterSmarter https://t.co/FmB0NGeaTJ
— Madalyn Sklar (@MadalynSklar) February 4, 2016
Big SHOUT OUT to @AskAaronLee for being an amazing guest on today's #TwitterSmarter chat. pic.twitter.com/6geugOdLrI
— Madalyn Sklar (@MadalynSklar) February 4, 2016