Using Twitter To Find Your Tribe with Olivia Dello Buono
#TwitterSmarter Chat Recap: 7-7-16
Here’s a recap of our fave tweets from this week’s informative and insightful chat. We’d love to hear from you! Please feel free to comment below and share your two cents on these questions.
Please welcome our guest @oliviadello. Topic: Using Twitter to Find Your Tribe. #TwitterSmarter pic.twitter.com/VLdA05mMGL
— Madalyn Sklar (@MadalynSklar) July 7, 2016
NEW! Ask @hootsuite:
We invited our friends from Hootsuite to come on the chat and kick it off by answering one pressing question about Twitter marketing. Let us know if you like this new feature.
Ask @hootsuite: How can you use Twitter chats to help you build your tribe? #TwitterSmarter pic.twitter.com/m2yLqr1NGJ
— Madalyn Sklar (@MadalynSklar) July 7, 2016
1/5| Firstly, find Twitter chats that are relevant to you. This list will help ? https://t.co/bkhQYJMSW6 #TwitterSmarter @MadalynSklar
— Hootsuite (@hootsuite) July 7, 2016
2/5| Once you’ve found a good chat, share your knowledge and provide value by answering the questions #TwitterSmarter @MadalynSklar
— Hootsuite (@hootsuite) July 7, 2016
3/5| Don’t just respond to questions though. Engage with your fellow Twitter chat attendees. Be social! #TwitterSmarter @MadalynSklar
— Hootsuite (@hootsuite) July 7, 2016
4/5| Afterwards, just because the hour is done doesn’t mean you have to be! Keep your conversations going ? #TwitterSmarter @MadalynSklar
— Hootsuite (@hootsuite) July 7, 2016
5/5| Twitter chats like #TwitterSmarter and #HootChat are perfect for connecting with like-minded people & building your tribe @MadalynSklar
— Hootsuite (@hootsuite) July 7, 2016
#TwitterSmarter Chat
Q1: How do you define a "tribe"? #TwitterSmarter pic.twitter.com/OKQ69VNquE
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A1. A tribe is a community! It's like-minded individuals coming together to share common interests or experiences. #TwitterSmarter
— Olivia Dello Buono (@oliviadello) July 7, 2016
A1 Twitter chats are the perfect chance to meet new people. Offer valuable insights and your tribe will naturally grow #TwitterSmarter
— Jade Phillips (@lifeofaworkgirl) July 7, 2016
A1: A loyal audience that is excited to engage with your brand and share your content. #twittersmarter
— jasgraff (@jasgraff) July 7, 2016
A1: A tribe is your community. They're interested in what you're doing and are supporting you. And you support them. #TwitterSmarter
— Express Writers (@ExpWriters) July 7, 2016
A1: A tribe is a community of like-minded people. Twitter chats are a great way to connect with your tribe. #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A1) To echo everyone else, your Tribe are the folks who talk back on Twitter 🙂 #TwitterSmarter
— David Boutin (@dmboutin) July 7, 2016
A1: A tribe isn't a group of followers. It's a group of engagers. Doers. Inspire action! #TwitterSmarter pic.twitter.com/61wTbrwwBE
— Michelle Dziuban (@dziubs) July 7, 2016
A1: A group of people who share a common interest, passion or belief. #TwitterSmarter https://t.co/SLGntKr6DJ
— Gary Karr (@garykarr) July 7, 2016
@MadalynSklar A1. Interacting with my tribe mates sparks ideas, solutions, opportunities, joy. #TwitterSmarter
— Mike Barzacchini (@MikeBarzacchini) July 7, 2016
A1. Gonna defer to @sethgodin to answer. https://t.co/fJ0chLgN4C #TwitterSmarter pic.twitter.com/Olcxl2SZRi
— Angelica Mata (@matageli) July 7, 2016
A1. Your online Tribe not only shares your interests, but builds you up, supports you, & shares in your goals. #TwitterSmarter
— Angelica Mata (@matageli) July 7, 2016
@MadalynSklar A1: People are interested in what you have to say, like-minded & like-hearted #TwitterSmarter
— Carrie Eddins (@blondepreneur) July 7, 2016
Q2: Why should marketers prioritize community-building?#TwitterSmarter pic.twitter.com/YVc2hnD1n9
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A2. Brands are now what people say they are. Communities promote advocacy + create a culture and dialogue around your brand. #TwitterSmarter
— Olivia Dello Buono (@oliviadello) July 7, 2016
A2: Community building is essential for developing a relationship with your audience and building trust. #TwitterSmarter
— Express Writers (@ExpWriters) July 7, 2016
A2. #Community building helps support U & your #brand by giving U personal & brand loft & vice versa #TwitterSmarter https://t.co/0AX1VR6CZy
— Steve Morozumi (@SFenthusiast) July 7, 2016
A2: These brand ambassadors can share messaging and build relationships different from the brand. #TwitterSmarter https://t.co/0ARD0z2TqN
— Jennifer Bulandr (@JenniferBulandr) July 7, 2016
A2 community building expands your thinking, yields opportunities, helps advance your personal or business brand. #TwitterSmarter
— Mike Barzacchini (@MikeBarzacchini) July 7, 2016
A2: Community = Loyalty, Passion & Support. If marketers fail to build community, they have to keep reinventing the wheel. #twittersmarter
— Angela Oberer (@AngelaOberer) July 7, 2016
A2| A community isn't just a community. It's a group of people who can advocate for you and recommend your product! #TwitterSmarter
— Nick Martin (@NickAtHootsuite) July 7, 2016
A2) If you're on SoMe at all, it's about building trust and when you have a community to engage with it happens much faster! #TwitterSmarter
— David Boutin (@dmboutin) July 7, 2016
A2. Nothing humanizes a brand more than building, fostering, and participating in an online community. #TwitterSmarter
— Angelica Mata (@matageli) July 7, 2016
Q3: How can you use Twitter to find your niche? #TwitterSmarter pic.twitter.com/dv88IyNk9I
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A3. Twitter chats, groups and hashtags are great search tools for connecting with your people. #TwitterSmarter
— Olivia Dello Buono (@oliviadello) July 7, 2016
I love what @MadalynSklar said. Some of the best ways to find your people are through listening. (That's how I learned of #TwitterSmarter.)
— Olivia Dello Buono (@oliviadello) July 7, 2016
A3: SOCIAL LISTENING! Don't just broadcast…listen to what ppl are saying & engage (oh, and #TwitterSmarter helps ?)!
— Michelle Dziuban (@dziubs) July 7, 2016
A3: Actively listening on Twitter is the best way to find your niche. And also Advanced Search: https://t.co/AlblkF8Y8i #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A3: Search by hashtag or key words, look for people talking & join the conversation. Use a CRM (@Nimble) and twitter lists #TwitterSmarter
— Brandie McCallum (@lttlewys) July 7, 2016
A3: Make sure you understand WHO your target audience is. Only then do you know which keywords to search. Social listening! #TwitterSmarter
— Magentrix (@magentrix) July 7, 2016
A3: Listen, people! Ppl are broadcasting their lives on social! Be there (and care)! #TwitterSmarter pic.twitter.com/5E2gOtmGaA
— Michelle Dziuban (@dziubs) July 7, 2016
#TwitterSmarter A3: Focus on your core audience & bring them value with no other expectation. If you provide value, they will follow.
— Winnie Sun ☀️ (@SunGroupWP) July 7, 2016
A3. Get curious. Dig into hashtags that catch your eye. The other end could be a pot of gold. #TwitterSmarter pic.twitter.com/k81BgEXL1M
— Angelica Mata (@matageli) July 7, 2016
.@MadalynSklar A3: Look for #, people who are influencers in your niche, follow them, join chats, interact interact interact #TwitterSmarter
— Dr. Shruti Kapoor (@kapoors_s) July 7, 2016
Q4: What are some ways to drive your existing audience to Twitter? #TwitterSmarter pic.twitter.com/0achHJIJtO
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A4. Go where your audience is. Include social icons on existing assets, such as your blog/email list, and drive traffic. #TwitterSmarter
— Olivia Dello Buono (@oliviadello) July 7, 2016
A4: That's simple. Follow them first. Seek them, engage them, promote their efforts. In time, they'll do the same to you. #TwitterSmarter
— Michelle Dziuban (@dziubs) July 7, 2016
A4) Promote #TwitterSmarter podcast and chat! I feel like the biggest barrier to Twitter for most is they don't "get it" #TwitterSmarter
— David Boutin (@dmboutin) July 7, 2016
A4 First, share valuable&relevant content. Second, invite your tribe. #TwitterSmarter
— Mike Barzacchini (@MikeBarzacchini) July 7, 2016
A4 we may forget to invite customers, fans, friends from other digital & physical channels to engage with us on Twitter #TwitterSmarter
— Mike Barzacchini (@MikeBarzacchini) July 7, 2016
A4: Let your audience know you are on Twitter. Put it in your email signauture. Share on FB, LinkedIn, Snapchat. Tell all! #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A4: Cross promote on different platforms, Create conversations that lead back to a specific hashtag, make sure u respond #TwitterSmarter
— Brandie McCallum (@lttlewys) July 7, 2016
A4: The first thing is to tell your core audience where you are & then deliver on quality content & interaction. #TwitterSmarter
— Winnie Sun ☀️ (@SunGroupWP) July 7, 2016
A4: It's so simple, but please make sure you include social media follow icons on your site. Make them easy to find, too! #TwitterSmarter
— Express Writers (@ExpWriters) July 7, 2016
Q5: How do you keep your tribe engaged? #TwitterSmarter pic.twitter.com/SWxHQVuOZq
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A5. Ask questions, be authentic + deliver great content. A tribe will flourish on it's own, but you can help facilitate. #TwitterSmarter
— Olivia Dello Buono (@oliviadello) July 7, 2016
A5) Share great content for them and from them – and try talking to them, it does wonders! ? #TwitterSmarter
— David Boutin (@dmboutin) July 7, 2016
A5 – Engage with them! Listen and respond. Create and share quality content. Ask questions. Be a human with personality. #twittersmarter
— jasgraff (@jasgraff) July 7, 2016
@MadalynSklar be current with news, give your take. ALso, use your sense of humor to make them smile quietly to themselves #TwitterSmarter
— ★Dave_RareVictory (@RareVicRec) July 7, 2016
A5: Tag into current events happening in the world. Today is #WorldChocolateDay – Poll your tribe. Who ate chocolate today? #twittersmarter
— Angela Oberer (@AngelaOberer) July 7, 2016
A5: Post valuable content they're interested in. Start conversations by asking questions and reaching out to new people. #TwitterSmarter
— Express Writers (@ExpWriters) July 7, 2016
A5: I keep them engaged with good, relevant content. I ask questions so I know what they want. I love using GIFs too. #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A5: Fun ways to engage your audience on Twitter:
✔️ Images/GIFs
✔️ Twitter polls
✔️ Replying/commenting on their content #TwitterSmarter— Magentrix (@magentrix) July 7, 2016
A5: Watch your Twitter Analytics to see what types of posts are receiving the most engagement, then add new relevant content #TwitterSmarter
— Rebecca Albert (@BeccaAtSocial) July 7, 2016
A5: VIDEO! ? #TwitterSmarter pic.twitter.com/reOG15DmaK
— Michelle Dziuban (@dziubs) July 7, 2016
A5 Be a little controversial. It get's the people goin'. #TwitterSmarter pic.twitter.com/NlMC4X7Z8j
— Sheldon Pearce (@sheldonpearce) July 7, 2016
A5. If you don't want your followers to get lazy, you can't be lazy, either. Stay interesting. (Easier said than done, IMO.) #TwitterSmarter
— Joy Woodson (@JoyWoodson360) July 7, 2016
Q6: How often should you be engaging with your community? #TwitterSmarter pic.twitter.com/PkaBI3RfPk
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A6. Always! Communities exist to be social. Even if you host a weekly chat, the conversation should extend beyond the hour. #TwitterSmarter
— Olivia Dello Buono (@oliviadello) July 7, 2016
@MadalynSklar A6: Engage one on one or share information you enjoyed as often as possible but DONT sell 24/7 or market #twittersmarter
— Cee (@CeecesTravel) July 7, 2016
@MadalynSklar A6: Part 2: AKA "how are you kids doing" more than "would you like to buy this for your kid"? #twittersmarter
— Cee (@CeecesTravel) July 7, 2016
A6 Depends on audience. I like scheduling posts at peak times (per #Followerwonk) + engaging in real time a few times a day. #twittersmarter
— jasgraff (@jasgraff) July 7, 2016
A6: Engagement average: 2-3 times a day – This takes just a few minutes but gives the illusion you are always present. #twittersmarter
— Angela Oberer (@AngelaOberer) July 7, 2016
@MadalynSklar A6: You should engage with your community as often as possible. Think beyond what pops up in your mentions. #TwitterSmarter
— Wilde Agency (@Wilde_Agency) July 7, 2016
@madalynsklar A6| If there's a relevant conversation for you to have, engage! No limits to engagement ? #TwitterSmarter
— Hootsuite (@hootsuite) July 7, 2016
A6 I do daily. But even if it's once a week, I think consistency is the key. #TwitterSmarter https://t.co/YDgpKoPmCr
— Kristy Gillentine (@KrisGillentine) July 7, 2016
A6: You should engage with your community daily. It's important to be dialed into your tribe otherwise you'll lose touch. #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A6 Engage a few times a day. Reply to questions, jump into a chat & make n effort to share other people's content #TwitterSmarter
— Jade Phillips (@lifeofaworkgirl) July 7, 2016
@MadalynSklar A6: Every day, for as long as time permits you. If something topical comes up, that's when you should invest #TwitterSmarter
— Rebecca Rees (@ReesReb) July 7, 2016
.@MadalynSklar A6: Daily. Interact, listen and add value #TwitterSmarter
— Dr. Shruti Kapoor (@kapoors_s) July 7, 2016
Q7: What are some existing Twitter tribes that we should pay attention to? #TwitterSmarter pic.twitter.com/7sqM7aOaIV
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A7. @AdWeek does a good job of taking #AdWeekChat from Twitter to other platforms. I love how they engage their audience. #TwitterSmarter
— Olivia Dello Buono (@oliviadello) July 7, 2016
And then obviously #TwitterSmarter.
— Olivia Dello Buono (@oliviadello) July 7, 2016
But more importantly: What Twitter tribes are y'all into? I'm always on the lookout for new communities. #TwitterSmarter
— Olivia Dello Buono (@oliviadello) July 7, 2016
A7. #TwitterSmarter #EmailChat #ChatSnap #HootChat #CMWorld #InfluencerChat #ViralChat There's many more on $TWTR! https://t.co/mvTC6p4Pxc
— Steve Morozumi (@SFenthusiast) July 7, 2016
@MadalynSklar A7: #TwitterSmarter #cfchat #SY5Chat #travchat #DCTravChat #CultureTrav #SocialPowWow #TravelIST etc to name a few.
— Mehul (@mehulgohil) July 7, 2016
A7) Checking out/subscribing to other people's lists can be a good way – lots are junk but there's some good ones too #TwitterSmarter
— David Boutin (@dmboutin) July 7, 2016
A7: #H2HChat for sure!!! cc: @bryankramer @suzimcc #TwitterSmarter https://t.co/tI6F8M7eGo
— Michelle Dziuban (@dziubs) July 7, 2016
A7: Great Twitter Tribes: #hootchat #bufferchat #chatsnap #mediachat #blogelevated #socialchat #emailchat #viralchat #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) July 7, 2016
@madalynsklar A7| We're very close to our #HootChat tribe ? We see many of them are a big part of #TwitterSmarter as well
— Hootsuite (@hootsuite) July 7, 2016
.@MadalynSklar A7 #Sayftychat we are small but powerful #TwitterSmarter
— Dr. Shruti Kapoor (@kapoors_s) July 7, 2016
Q8: What are some best practices for Twitter etiquette? #TwitterSmarter pic.twitter.com/11XMwkCD3C
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A8. Don't be overly promotional. Be authentic! Engage with your audience and keep delivering valuable content. #TwitterSmarter
— Olivia Dello Buono (@oliviadello) July 7, 2016
@MadalynSklar A8: Express #gratitude use correct #s in chats, don't get too personal and have some dignity in the talks. #TwitterSmarter
— Mehul (@mehulgohil) July 7, 2016
@MadalynSklar A8: Respect opinion, be polite, no swearing, make your tweets clear and to the point #TwitterSmarter
— Rebecca Rees (@ReesReb) July 7, 2016
A8 – can some brands pretty please knock off the broadcasting 24/7? Try this > listen, engage, help and then promote. #twittersmarter
— Sue Duris (@SusynEliseDuris) July 7, 2016
A8. Respect everyone who's legit at all that U come into contact w/ on @twitter as friend/family 🙂 #TwitterSmarter https://t.co/4q0FZLoxpc
— Steve Morozumi (@SFenthusiast) July 7, 2016
A8: Tagging people you are talking about. Being respectful to others. Be of value. #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) July 7, 2016
A8 Give 10x before expecting something in return. Put tour community first #TwitterSmarter https://t.co/96hToqJNU7
— Jade Phillips (@lifeofaworkgirl) July 7, 2016
@madalynsklar A8| Be polite, be welcoming, be active and be social ? #TwitterSmarter
— Hootsuite (@hootsuite) July 7, 2016
@MadalynSklar A8: Respond to others as often as possible! Keep the conversation active. #TwitterSmarter
— Wilde Agency (@Wilde_Agency) July 7, 2016
A8: Twitter's all about serving your audience, not promoting you. Pay attn to what your tribe wants #TwitterSmarter https://t.co/D5yUkqibO8
— ROI·DNA (@roidna) July 7, 2016
A8: Stay classy & respect your audience! Remember – anything can live forever with a screen shot. #TwitterSmarter https://t.co/fVGuucZgr1
— Lauren DiZazzo (@laurendizazzo) July 7, 2016
A8: Keep a close eye on your twitter feed. Mute or block trouble makers. Respond to your tribe. Post consistently. Have fun. #twittersmarter
— Angela Oberer (@AngelaOberer) July 7, 2016
A8 Be social. Don’t just follow engage! Be timely. Give credit & Say Thx man it's just plain nice! #TwitterSmarter https://t.co/KeVz6JpHgb
— Sherley (@Sherasaurus) July 7, 2016
A8) Tweet to build connections & relationships. Respond to every non-automated input @MadalynSklar #twittersmarter
— Bruce Nunnally (@Caddyinfo) July 7, 2016
madalynsklar A8| Be polite, be welcoming, be active and be social ? #TwitterSmarter
— Eduo Shaun (@eduoshaun) July 7, 2016
For more tips, advice and resources to help you master Twitter and grow your business be sure to follow me at @MadalynSklar. I’m also available for one-on-one and group coaching and consulting. Get details here.
Be sure to join us every Thursday on Twitter at 1pm ET at hashtag #TwitterSmarter.
