Here’s a recap of our fave tweets from this week’s informative and insightful chat. We’d love to hear from you! Please feel free to comment below and share your two cents on these questions.
Please welcome our guest @MrLeonardKim. Today's topic: Twitter Hacks That Will Grow Your Audience. #TwitterSmarter pic.twitter.com/9FVAB5lTdr
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
We invited our friends from Hootsuite to come on the chat and kick it off by answering one pressing question about Twitter marketing. Let us know if you like this new feature.
Ask @hootsuite: What are Hootsuite's favorite tricks and features about Twitter? #TwitterSmarter pic.twitter.com/epBcy5Ty5A
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
1|4 Great question! We’ve got plenty of great tricks for using Twitter. Like for example… @madalynsklar #TwitterSmarter
— Hootsuite (@hootsuite) October 6, 2016
2|4 Use a text screenshot to beat the 140-character limit like T-Swift did @MadalynSklar #TwitterSmarter https://t.co/WcxMUBhAEv
— Hootsuite (@hootsuite) October 6, 2016
3|4 Another trick is to let Siri Tweet for you… Open Siri, say “send a tweet” then say your Tweet! @madalynsklar #TwitterSmarter pic.twitter.com/1IVVmck7ww
— Hootsuite (@hootsuite) October 6, 2016
4|4 Our final favorite trick… Did you know about the Twitter keyboard shortcuts? Now you do! @MadalynSklar #TwitterSmarter pic.twitter.com/bKwy1kTXtV
— Hootsuite (@hootsuite) October 6, 2016
Q1: What are ways I can beef up my Twitter profile to stand out? #TwitterSmarter pic.twitter.com/inPRht55Ar
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A1. Get a pro headshot. Smile in it. Get a landscape shot on you doing something you love. Write some accolades on it. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
A1a. Put it as your cover image. Write a compelling bio highlighting what you do and your interests. Pin your best tweet. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
A1: Definitely use #emojis and add a few hashtags!!! Learned that from our great @MadalynSklar via podcast! #TwitterSmarter ? https://t.co/2hOT1c18J1
— ⚾️Ja-Relle (@jarelleelaine) October 6, 2016
A1 Draft a bio that reflects who you are, what you love, and where else to find you to stand out in twitter. #TwitterSmarter
— Erika Heald (@SFerika) October 6, 2016
A1: Do a Twitter profile audit. Review your bio, profile image and header. What can you do to make it better? #twittersmarter
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A1: Ways to beef up your twitter profile start with filling out completely and use natural language. Tell a story. #twittersmarter
— Danielle Siarri (@innonurse) October 6, 2016
A1: You have 160 chars: show personality, use keywords relevant to how people might find you, include a hashtag or emoji #TwitterSmarter
— FreshSparks (@FreshSparks) October 6, 2016
A1: Make sure to include a website so people can check out your work! #twittersmarter
— Sarah Romero (@iHeartDates) October 6, 2016
A1: keep it relevant to you and Inject some personality. Professional can be good but you also want to stand out #TwitterSmarter
— Heather Found (@HeatherFound) October 6, 2016
A1. Add an engaging cover photo and profile photo, ensure your bio captures the value you'd add if we were to follow. #TwitterSmarter https://t.co/wkQ1GVKIsU
— Adam Rodricks (@adamrodricks) October 6, 2016
A1. Tell people who you are, what you do, for whom, and WHY! Use a thesaurus for good descriptors ? #TwitterSmarter
— Natalie Palombi ? (@NataliePalombi) October 6, 2016
Q2: What’s the best way to produce compelling content that connects with your audience? #TwitterSmarter pic.twitter.com/U9jgH8I3aB
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A2. Think of social media with a capital S and a lowercase m. Twitter is not your media outlet, it's your social outlet. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
A2a. Be human. People want to connect. Share what is real to you, what you are scared for the world to learn about you. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
A2 Ensure your content helps them #twittersmarter
— Toby Metcalf (@Toby_Metcalf) October 6, 2016
A2) Do what comes naturally to you and adds value to your community. Like with my 5 year old ask Am I helping or hurting? #TwitterSmarter
— Jose Watson (@Josewats) October 6, 2016
A2: Always know what your audience needs and how you can help them #twittersmarter
— Sabrina Cadini (@SabrinaCadini) October 6, 2016
@MadalynSklar A2: To produce compelling content that connects with your audience, you must first CONNECT with your audience. #TwitterSmarter
— Wilde Agency (@Wilde_Agency) October 6, 2016
A2 : Tweet about what you love and be original, that will help you connect to your audience. @MadalynSklar #TwitterSmarter
— Iman Ayyeh (@ImanAyyeh) October 6, 2016
A2: The best content is conversation. It's engaging, it builds relationships, and it draws others into the discussion. #twittersmarter
— Randy Thio (@ideabloke) October 6, 2016
A2: Always add value to other people. Make sure you give before you take #twittersmarter
— Wendy van Gilst (@wendyvangilst) October 6, 2016
A2 – By remaining true to yourself & your brand, your content will shine & be immensely compelling! #TwitterSmarter https://t.co/Ywi6LIrpzp
— Joe Nielsen (@JoeNielsen10) October 6, 2016
A2 make it interactive, giving your audience a chance to connect with you #TwitterSmarter
— Tony Stephan (@OmnipoTony) October 6, 2016
A2 Once again being involved in the community. By working with the groups you learn how to provide content for them! #twittersmarter
— Jay Miller (@kjaymiller) October 6, 2016
A2: Share helpful content that your audience wants. And be real and authentic. #twittersmarter
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A2 Start segmenting audience via your @twitter lists. Speak to their interests. Add Twitter polls and monitor #analytics. #TwitterSmarter https://t.co/o9ecshc8Lz
— Steve Morozumi (@SFenthusiast) October 6, 2016
Yes! Your content needs to meet a pressing need for your audience. RT @Toby_Metcalf A2 Ensure your content helps them #twittersmarter
— Kathy Manweiler (@kamkansas) October 6, 2016
Q3: Is there a strategy to pinning a tweet? #TwitterSmarter pic.twitter.com/2WA0vrMahQ
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A3. Look for your top-performing tweets in your analytics dashboard. Pick the one that relates most to what you do. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
A3a. If you are creating a pinned tweet from scratch, make sure you test multiple tweets to see which one performs best. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
A3: The pinned tweet should be evergreen, unless you know you're going to be on it the next day. #twittersmarter
— Sarah Romero (@iHeartDates) October 6, 2016
@MadalynSklar A3: First impression is last impression. It says a lot about who you're or what you tweet about. #TwitterSmarter
— Mehul (@mehulgohil) October 6, 2016
@MadalynSklar A3: Think of Social Proof when pinning tweets. Choose something with a high amount of retweets + likes. #TwitterSmarter
— Wilde Agency (@Wilde_Agency) October 6, 2016
.@MadalynSklar A3: pin different tweets to get an idea what works with your followers #TwitterSmarter
— Nilesh Surana ✈️ (@nileshsurana) October 6, 2016
A3: A pinned tweets is the first thing someone sees when they visit your Twitter profile. #twittersmarter
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A3: Pin valuable content that: 1- Sends traffic back to your site, 2-Encourages engagement, 3-Supports brand awareness #TwitterSmarter
— FreshSparks (@FreshSparks) October 6, 2016
A3. Pin stuff that gets a lot of engagement – because clearly that's what people WANT to see! 🙂 #TwitterSmarter
— Natalie Palombi ? (@NataliePalombi) October 6, 2016
Q4: How can your Twitter analytics help you grow your audience? #TwitterSmarter pic.twitter.com/alpE8Ncqcf
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A4. Your analytics shows you what kind of people already follow and engage with you. This helps you identify who to target. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
A4a. When you are able to identify who to target, you can create audience personas, then heatmap them out by interests. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
A4b. You can also use your analytics to figure out which high performing tweets to RT, since you can now RT your own tweets. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
A4c. I forgot that I actually have a whole list of tweets that I retweet regularly. They're the best of the best. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
.@MadalynSklar A4: understand what time works, what kind of content works, what frequency is good for your followers #TwitterSmarter
— Nilesh Surana ✈️ (@nileshsurana) October 6, 2016
@MadalynSklar A4: Twitter Analytics can tell you SO MUCH! You're missing a huge opportunity if you ignore them. #TwitterSmarter
— Wilde Agency (@Wilde_Agency) October 6, 2016
A4: Your analytics will show you what's working and what's now. It helps me know if my pinned tweet is doing well. #twittersmarter
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A4: I can see which post worked best, this tells me my audience wants more! #twittersmarter
— Sabrina Cadini (@SabrinaCadini) October 6, 2016
A4: Use analytics for the most effective content to tweet, to which audience at the best time! Do more of what works best. #TwitterSmarter
— FreshSparks (@FreshSparks) October 6, 2016
Q5: Is there a formula for creating a sales funnel on Twitter? #TwitterSmarter pic.twitter.com/XSmvGR77t9
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A5. 1. Optimize your profile (professional images, bio states what problem you solve, credibility, pinned tweet to CTA page) #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
A5a. 2. Create a heatmap of your audience. 3. get your profile in front of your target heatmap. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
A5: My funnel is ToFu, MoFu, BoFu. You can share content and interact based on were people are in the funnel #TwitterSmarter
— Wendy van Gilst (@wendyvangilst) October 6, 2016
A5 How many clicked the link, visited your virtual store, and bought something #twittersmarter
— Toby Metcalf (@Toby_Metcalf) October 6, 2016
A5: My favorite Twitter sales funnel is creating a Lead Generation Twitter Card that gets you email list sign ups. #twittersmarter
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A5: Drive people to landing page with opt-in. See Google Analytics for how much Twitter traffic converts. Nurture the lead. #TwitterSmarter
— FreshSparks (@FreshSparks) October 6, 2016
Q6: What are some innovative tips that can help you connect with influencers? #TwitterSmarter pic.twitter.com/PtceIRCQrI
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A6. Day 1. Like their posts. Day 2-5. Retweet with comments. Day 6-9. Comment directly. Day 10. Start a convo through email. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
@MadalynSklar A6: Ask a question! Use the image-tagging tool to tag 10 people who might have an interesting answer. #TwitterSmarter
— Wilde Agency (@Wilde_Agency) October 6, 2016
A6: Engage with their content, ask or answer questions. Offer to help with something. Be giving without expecting in return. #TwitterSmarter
— FreshSparks (@FreshSparks) October 6, 2016
A6: The key is to connect with influencers without being spammy or with an agenda. Keep it real. Be sincere. #twittersmarter
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A6: You hear this over and over but it works. Put influencers in a Twitter list, listen, RT, reply, connect. #twittersmarter
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A6) Use lists to your advantage and add some value to the conversation, people will take notice 🙂 #twittersmarter
— Adam Lazzara (@AtlantaSnoop) October 6, 2016
A6 Don't look at influencers and a slot machine you can use. Take interest in what they DO and HOW they are > be human, plz #TwitterSmarter
— Zala Bricelj (@ZalkaB) October 6, 2016
A6. I'm a big fan of twitter chats & lists! Engage w them and keep an eye on what interests them – then continue to engage! #TwitterSmarter
— Natalie Palombi ? (@NataliePalombi) October 6, 2016
A6) Be genuine. Be personable. Do some homework. Think about how you can add value, not just receive value. #twittersmarter
— James Lauffer (@jameslauffer) October 6, 2016
Q7: Is there a magic way to get high volume traffic to your profile? #TwitterSmarter pic.twitter.com/3pJwgY4YwV
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A7. There's no one magical formula. You can use Twitter ads, have people who profile you link to your page or follow people. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
A7a. This is what my 28 day analytics looks like. #TwitterSmarter pic.twitter.com/68KCMzCKiH
— Leonard Kim (@MrLeonardKim) October 6, 2016
A7: You could have luck and get magic, but usually needs a fair amount of work beforehand! #twittersmarter
— Tim @ Stoneham Press (@StonehamPress) October 6, 2016
A7 Don't stop interacting & outside of #Twitter (ie blogging, posting on youtube,ppc ads) your adding your twitter handle #TwitterSmarter https://t.co/y8O8GUZGuH
— Nicholas Coriano (@NicholasCoriano) October 6, 2016
@MadalynSklar A7: It's not magic, but participate in Twitter Chats! We saw up to 250% more profile views once we started. #TwitterSmarter
— Wilde Agency (@Wilde_Agency) October 6, 2016
A7 I bet starting a twitter chat is a good strategy, am I right @MadalynSklar? #TwitterSmarter https://t.co/eaSgSqfU5x
— Scott Phillips (@scott_phillips_) October 6, 2016
A7: Twitter chats will get you more traffic to your profile as well as more followers, engagement, new friends. #twittersmarter
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A7: Tweet great content. I share articles that helps my community. That gets me consistent traffic to my Twitter profile. #twittersmarter
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A7) No magic really: Like all #socialmedia channels you get out what you put it. Engage with people! #TwitterSmarter https://t.co/Q26BFjVBFx
— Jim Carter (@MSLJim) October 6, 2016
A7: Contribute your best insight to an Influencer's Twitter chat. They will take notice and see you as a valuable resource. #TwitterSmarter
— FreshSparks (@FreshSparks) October 6, 2016
A7. Twitter chats have had a HUGE impact on my traffic!!! #TwitterSmarter
— Natalie Palombi ? (@NataliePalombi) October 6, 2016
Q8: What are some of the features of Twitter that people still do not use to their full advantage? #TwitterSmarter pic.twitter.com/JjBhx6LPIZ
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A8. The Twitter Ads manager, which lets you create Twitter cards, email capture forms, CTAs and so much more. #twittersmarter
— Leonard Kim (@MrLeonardKim) October 6, 2016
@MadalynSklar A8. Pinning their most relevant tweets!!! #TwitterSmarter
— Miki Gajic (@1MikiG) October 6, 2016
A8 – "Advanced search" is a highly and sorely overlooked feature on @Twitter. It's very helpful! #TwitterSmarter https://t.co/Id8YW9hmM6
— Joe Nielsen (@JoeNielsen10) October 6, 2016
A8: Of all the features, I'd say Twitter Moments are severely underused right now. #twittersmarter
— Randy Thio (@ideabloke) October 6, 2016
@MadalynSklar A8: On mobile, Twitter gives you the ability to "save drafts". And group conversations over DM as well. #TwitterSmarter
— Winnie Giang (@winniegiang) October 6, 2016
A8) Analytics. It is such a HUGE resource for strategy and info! #UseIt #TwitterSmarter
— Jose Watson (@Josewats) October 6, 2016
A8: I think these feature are under-utilized on Twitter: video, polls, Twitter cards. Start using these. You'll be amazed. #twittersmarter
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A8: Advanced Search, Lists, Ads, Cards, Chats, Pins, Hashtags, Analytics #TwitterSmarter
— FreshSparks (@FreshSparks) October 6, 2016
A8 Automation. More than preset tweets; includes RSS feeds, auto liking & auto DMs. Don't be tacky, use them sparingly. #TwitterSmarter https://t.co/qX16L1BdVy
— Nicholas Coriano (@NicholasCoriano) October 6, 2016
A8 Believe it or not @twitter lists & #chats are leasser known by general pop'n. If more knew Twitter would be more utilized #TwitterSmarter https://t.co/ecI9MFv3yc
— Steve Morozumi (@SFenthusiast) October 6, 2016
A8: Here's a challenge for everyone: Today make a Twitter video thanking @MrLeonardKim for being our guest today. Tag us! #twittersmarter
— Madalyn Sklar ? (@MadalynSklar) October 6, 2016
A8 GIFs, polls and lists – or some use lists all the time, but just to ADD, not to engage at all. Funny #TwitterSmarter https://t.co/HMmi4RpC7s
— Zala Bricelj (@ZalkaB) October 6, 2016
A8. Twitter Analytics, Twitter Polls, Twitter Cards in that order. #TwitterSmarter https://t.co/z9XJCwAyyZ
— Adam Rodricks (@adamrodricks) October 6, 2016
A8. Photo tags. Hands down. I don't see it used nearly enough. If only there were GIF tags, I think we'd all be in trouble. #TwitterSmarter
— Angelica Mata (@matageli) October 6, 2016
A8) One feature on mobile is HOLD to copy a tweet! It's helpful on chats when u need to fill in the blank on or recall ?s! #TwitterSmarter
— Sonia Harris (@harrisonia) October 6, 2016
A8. Twitter chats! There's a WEALTH of knowledge here in the 'verse – let's engage and share our knowledge with each other! #TwitterSmarter
— Natalie Palombi ? (@NataliePalombi) October 6, 2016
For more tips, advice and resources to help you master Twitter and grow your business be sure to follow me at @MadalynSklar. I’m also available for one-on-one and group coaching and consulting. Get details here.
Be sure to join us every Thursday on Twitter at 1pm ET at hashtag #TwitterSmarter.