Here’s a recap of our fave tweets from this week’s informative and insightful chat. We’d love to hear from you! Please feel free to comment below and share your two cents on these questions.
Please welcome our guest @RebekahRadice. Topic: 8 Ways to Gain Traction on Twitter. #TwitterSmarter pic.twitter.com/e9RNbyIQcM
— Madalyn Sklar (@MadalynSklar) February 9, 2017
We invited our friends from Hootsuite to come on the chat and kick it off by answering one pressing question about Twitter marketing.
Ask @hootsuite: How do you use Twitter Polls to engage your audience? #TwitterSmarter pic.twitter.com/WmRWALAmnz
— Madalyn Sklar (@MadalynSklar) February 9, 2017
1|6 Twitter polls are great for getting real-time results from your audience on any question you may have. @MadalynSklar #TwitterSmarter
— Hootsuite (@hootsuite) February 9, 2017
2|6 We're going to share three great Twitter poll ideas for you to build into your own Twitter strategy ? @MadalynSklar #TwitterSmarter
— Hootsuite (@hootsuite) February 9, 2017
3|6 Poll Idea #1: Conduct market research like @BestBuyCanada did here @MadalynSklar #TwitterSmarter https://t.co/fvyBn89W84
— Hootsuite (@hootsuite) February 9, 2017
4|6 Poll Idea #2: Gather feedback on your content like @serial did here @MadalynSklar #TwitterSmarter https://t.co/v6FLrDuWM5
— Hootsuite (@hootsuite) February 9, 2017
5|6 Poll Idea #3: Engage around current events. Have fun like @dunkindonuts did! @MadalynSklar #TwitterSmarter ☕️https://t.co/IzujCWV4Fu
— Hootsuite (@hootsuite) February 9, 2017
6|6 Check out our blog on how to use Twitter Polls for your business here: https://t.co/gkJlT5QySR @MadalynSklar #TwitterSmarter pic.twitter.com/6oa56wilQT
— Hootsuite (@hootsuite) February 9, 2017
Q1: Why is it important to have a good Twitter bio? How can it help you stand out? #TwitterSmarter pic.twitter.com/ZFHBczz6n4
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A1: Your bio is the 1st thing people read & a deciding factor to follow or not. Share details your audience needs to know. #TwitterSmarter
— Rebekah Radice (@RebekahRadice) February 9, 2017
A1: The words in your bio are searchable keywords, so keep them specific to what potential customers are looking for. #TwitterSmarter
— Rebekah Radice (@RebekahRadice) February 9, 2017
https://twitter.com/jennica_va/status/829756889814568961
A1: Just like a tweet, a good crafted bio can really get people to visit your page just from a hover over your username. #TwitterSmarter
— Robert Fischer (@_imPRessive_) February 9, 2017
A1: A great Twitter bio is a must to stand out. You want to be compelling. Draw people in. #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) February 9, 2017
https://twitter.com/JenOleniczak/status/829757284951662592
A1) It tells potential followers what you value. The latest posts on your feed may not represent what you usually focus on. #TwitterSmarter https://t.co/PFWjbp2F9A
— Jeremy Bond (@JeremyDBond) February 9, 2017
A1 It's your first contact with people who come across your TW profile. Make it human, make it approachable > YOU. #twittersmarter https://t.co/zfF27yy1Zq
— Zala Bricelj – 🇸🇮👩💻🐕📚 #EduTech is my jam (@ZalkaB) February 9, 2017
A1: Good Twitter bios tell potential new followers who you are and what content you will likely tweet about! @MadalynSklar #TwitterSmarter
— JMatt (@JMattMke) February 9, 2017
A1 Twitter bios are like resumes being looked at by employers – you've got a few seconds to get – and keep – their attention #twittersmarter
— 𝐉𝐞𝐟𝐟 𝐃𝐚𝐠𝐥𝐞𝐲 🇺🇸 🏳️🌈🇮🇪 (@jdags) February 9, 2017
https://twitter.com/ohsusannamarie/status/829759958942097408
Q2: What are the benefits of Twitter Lists? Are there different types? #TwitterSmarter pic.twitter.com/66SqPlPYpi
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A2: Twitter lists let you group users together by a common thread (theme). Think of it like categories for your tweets. #TwitterSmarter
— Rebekah Radice (@RebekahRadice) February 9, 2017
A2: Twitter lists help you stay invested in important conversations without searching for topics/people every single time. #TwitterSmarter
— Rebekah Radice (@RebekahRadice) February 9, 2017
A2: Twitter has SO MUCH INFORMATION. A list can help you categorize and funnel that info into something digestible. #TwitterSmarter
— James Haagenson (@jamesdabeard) February 9, 2017
A2) Lists are amazing to segment users you want a stronger connection with. Use them to consistently engage. #TwitterSmarter
— David Boutin (@dmboutin) February 9, 2017
A2: Twitter lists allow you to sort your top/favorite followers into categories so you don't miss 🔥tweets! #TwitterSmarter pic.twitter.com/dxGbla38YA
— Katelyn Brower (@KatelynBrower_) February 9, 2017
A2: Lists help put people in their place! Seriously, it's like having a customized newsfeed on a given topic! @MadalynSklar #TwitterSmarter
— JMatt (@JMattMke) February 9, 2017
A2: Twitter Lists keep me organized. I would be lost without them! It helps me focus on specific groups of people/biz. #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A2: Twitter lists are invaluable for brands as they should be adding newly identified brand advocates to these list(s)! #twittersmarter
— Randy Thio (@ideabloke) February 9, 2017
A2: Lists help organize the noise on Twitter in different ways: engage w/ like-minded people, get inspired, find clients #twittersmarter
— Sabrina Cadini (@SabrinaCadini) February 9, 2017
A2: I'd be lost without #Twitter lists. It's my #1 #productivity tool on #Twitter. #TwitterSmarter
— Sue Duris (@SueDuris) February 9, 2017
A2: I love the ability to have public lists to share with others. I'm basically the curator. Private lists for my eyes only. #twittersmarter
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A2.
ORGANIZATION!
Helps you track:
-high engagers
-follow up conversations
-tweeters by field/interests#twittersmarter https://t.co/fCYBaptoVm
— Gabriela Cardoza (@CardozaGab) February 9, 2017
Q3: How do you create visual content your audience will love? #TwitterSmarter pic.twitter.com/03NcBfTC9f
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A3: You create what Seth Godin calls a Purple Cow – an image that stands out, breaks up the feed, and makes an impact. #TwitterSmarter
— Rebekah Radice (@RebekahRadice) February 9, 2017
A3: Mix it up! Share humorous, timely, and fun visuals that spark conversation / encourage engagement like @adamsconsulting #TwitterSmarter pic.twitter.com/xA4X7MRuqF
— Rebekah Radice (@RebekahRadice) February 9, 2017
A3: Use tools like @AdobeSpark @Canva @RelayThat to simplify the creative process. Pick a theme, colors, font and GO! #TwitterSmarter
— Rebekah Radice (@RebekahRadice) February 9, 2017
A3: You can use a GIF or Meme, but tap into tools like @canva & @AdobeSpark for BEAUTIFUL images! No design skills required! #TwitterSmarter https://t.co/jO8NWnunVB
— Katelyn Brower (@KatelynBrower_) February 9, 2017
https://twitter.com/TheycallmeMIKEY/status/829759718910476290
A3: I love using @Canva. They help me look like a graphic designer even though I'm not! #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A3 Honestly – I just 😍using #gifs. I get higher engagment w/those than any other imagery I use. #twittersmarter pic.twitter.com/TDP65yJxJH
— Michelle Marquardt (@michelletweet) February 9, 2017
A3: remembering that social media is a conversation, not just a means to advertise. Start there 😊 #TwitterSmarter
— PRKristyna 📲 Social Media Strategist (@PR_Kristyna) February 9, 2017
A3: Know what your audience likes and keep it fresh! Put 110% into all visual content and it will show! #TwitterSmarter pic.twitter.com/DbsV4KFNZx
— MatchBack Media (@MatchBackMedia) February 9, 2017
A3.
Personally use Photoshop.
For on brand/consistent:
-Images
-Infographics
-Video
-Photography
-Icons#twittersmarter— Gabriela Cardoza (@CardozaGab) February 9, 2017
Q4: Do you recommend bloggers embed tweets into their articles? How is this done? #TwitterSmarter pic.twitter.com/6zsktiQaPv
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A4: Yes! Embedding tweets helps you cross-promote and get as much mileage out of each piece of content as you possibly can. #TwitterSmarter
— Rebekah Radice (@RebekahRadice) February 9, 2017
A4: As a blogger,this is a can't-miss opportunity to nurture readers into followers & promoters across all social channels. #TwitterSmarter
— Rebekah Radice (@RebekahRadice) February 9, 2017
A4: To embed a tweet: click on more, select “Embed Tweet” from the drop-down menu, and copy-paste the code into your blog. #TwitterSmarter pic.twitter.com/nMuMmggOYS
— Rebekah Radice (@RebekahRadice) February 9, 2017
https://twitter.com/HoseyTaylor/status/829761012177965057
A4: Totally! Improves the social shareability of the blogpost! I use Click-to-tweet plugin for the same #Twittersmarter
— RankWatch (@RankWatch) February 9, 2017
https://twitter.com/jennica_va/status/829761207938592768
A4 Embedding tweets can be a quick way to improve blog readability while citing your sources. #twittersmarter [TK] pic.twitter.com/AfsuWD1Hdo
— ModSquad (@modsquad) February 9, 2017
A4) Awesome way to make blogs more interactive and feature good tweets. Easy to embed, click down arrow on tweet to get code #TwitterSmarter
— David Boutin (@dmboutin) February 9, 2017
A4: I've used @clicktotweet before in press releases – could be used in blogs, too! #twittersmarter
— Kristy Gillentine Callaway (@KrisGillentine) February 9, 2017
A4.
Certainly.
Make sharing EASY for readers.
DESIGN for your audience, which is often ON-THE-GO! #twittersmarter
— Gabriela Cardoza (@CardozaGab) February 9, 2017
A4: Embedding tweets in your articles is super smart & so easy to do. Find tweet > pull-down menu > embed tweet > grab code! #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A4 @MadalynSklar You can support your storytelling using tweets on your articles. Show the human side of the story/topic #TwitterSmarter
— Alberto Gómez (@alberMoire) February 9, 2017
A4: Embedding tweets can amplify your message and add interactivity #twittersmarter
— Sabrina Cadini (@SabrinaCadini) February 9, 2017
Q5: What are some helpful tips on using Twitter’s Advanced Search? #TwitterSmarter pic.twitter.com/N4TLdGQjyy
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A5: You can use Twitter Advanced Search to find and thank people who have shared your blog post. Narrow down by date. #TwitterSmarter pic.twitter.com/2XIUX5TkyV
— Rebekah Radice (@RebekahRadice) February 9, 2017
A5: As a local business, you can find tweets originating from your city and connect with people that need your help. #TwitterSmarter
— Rebekah Radice (@RebekahRadice) February 9, 2017
A5: Use Twitter search qualifiers to find people tweeting about your topic/interest near you. Like this: #TwitterSmarter pic.twitter.com/eOSmVewlAA
— Rebekah Radice (@RebekahRadice) February 9, 2017
A5: If you can't find exactly what you need, keep narrowing it down. Search by location, some words, accounts mentioned. #twittersmarter pic.twitter.com/Qeg1EoP2vH
— Jeff Higgins (@ItsJeffHiggins) February 9, 2017
A5: One use for Advanced Search is to find an older conversation you had with someone. "from account" "to account" is gold! #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) February 9, 2017
https://twitter.com/kellyalovell/status/829763788698218497
A5 @MadalynSklar I used it to find top tweets on and specific month or week. #TwitterSmarter
— Alberto Gómez (@alberMoire) February 9, 2017
A5.
Use it to jog your memory about WHO you spoke to about certain topics!!!
Helps with FOLLOW UP convos!!! #twittersmarter
— Gabriela Cardoza (@CardozaGab) February 9, 2017
https://twitter.com/ohsusannamarie/status/829766298783608835
Q6: What are the benefits to pinning a tweet? How is it done? #TwitterSmarter pic.twitter.com/kMx9XxL70o
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A6: Pinning a tweet lets you showcase best content at the top of your profile, but don't forget to keep it fresh & rotate. #TwitterSmarter pic.twitter.com/fgeTKzk3VN
— Rebekah Radice (@RebekahRadice) February 9, 2017
A6: A pinned tweet is valuable real estate! Use it to showcase something you want to draw attention to. #TwitterSmarter
— Express Writers | Your Content Writing Partner (@ExpWriters) February 9, 2017
A6 @MadalynSklar Drive traffic to a blog post, sometimes a call to action, get new subscribers. #TwitterSmarter
— Alberto Gómez (@alberMoire) February 9, 2017
A6. Pinning a tweet is a bit like having a billboard on your account saying what's important. Advertise yourself! #TwitterSmarter
— Rebecca Bredin (@RebeccaBredin) February 9, 2017
A6 Pinning tweets helps showcase links, videos, etc. I wanted to showcase an achievement and pinned the video to mine #TwitterSmarter
— Nicholas Thickett (@NThickett) February 9, 2017
A6 Pinning is great because it's an extension of your bio. Also keeps a great piece of content working for you. #twittersmarter
— Michelle Marquardt (@michelletweet) February 9, 2017
A6.4: Also, if a tweet is getting a lot of engagement, I'll pin it for a bit to boost it's potential impressions. #TwitterSmarter
— JMatt (@JMattMke) February 9, 2017
A6: Pinning a tweet is easy. Find the tweet > pull-down menu > pin to your profile page. That's it! #TwitterSmarter
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A6) If you have a great pinned Tweet & want to temp replace, click on the date & copy the URL so you can find & repin later #TwitterSmarter
— David Boutin (@dmboutin) February 9, 2017
Q7: Do I need a hashtag? What are the pros and cons? #TwitterSmarter pic.twitter.com/fVsgTwkjkj
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A7: Pro: Hashtags are a way to make your message more discoverable. Get your content in front of a much larger audience. #TwitterSmarter
— Rebekah Radice (@RebekahRadice) February 9, 2017
Test targeted hashtags to see which keywords your audience is monitoring. I ❤️ using @Hashtagify to find related keywords. #TwitterSmarter pic.twitter.com/TAEax8KGP0
— Rebekah Radice (@RebekahRadice) February 9, 2017
A7: Con: Using too many hashtags appears spammy – or worse – desperate. Limit your use to 2-3 p/tweet for best engagement. #TwitterSmarter
— Rebekah Radice (@RebekahRadice) February 9, 2017
https://twitter.com/TracysEOP/status/829765716735832064
A7 Using relevant hashtags is a great way to increase your brand's visibility and join conversations #twittersmarter
— PostPlanner (@PostPlanner) February 9, 2017
A7: I staked claim to #TwitterSmarter and made it part of my brand. Has worked GREAT for me!
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A7: A hashtag makes twitter much easier. It allows you to follow industry-related content #twittersmarter
— VanderwagenMarketing (@VanderwagenM) February 9, 2017
A7: Yes of course, you want to be discovered/searchable right?! Hashtag it up! Just don't clutter your post w/ them! #TwitterSmarter pic.twitter.com/ZjAmNtehbN
— Katelyn Brower (@KatelynBrower_) February 9, 2017
A7: Using a few targeted hashtags will help your message reach more of your potential audience. #TwitterSmarter
— Ratko Ivanović (@RatkoIvanovic) February 9, 2017
A7 @MadalynSklar PRO: Right hashtag=more exposure. Also you can brand your post with a personal or branded hashtag like >>> #TwitterSmarter
— Alberto Gómez (@alberMoire) February 9, 2017
A7: Personalized hashtags can elevate your brand and you can create a community around them #twittersmarter
— Sabrina Cadini (@SabrinaCadini) February 9, 2017
A7 Using a hashtag with a well-written tweet can get you featured in top tweets and boost your reach! #TwitterSmarter
— Nicholas Thickett (@NThickett) February 9, 2017
Q8: I love Twitter chats! Should I start my own? What are the benefits? #TwitterSmarter pic.twitter.com/zE3z3bdYcx
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A8: YES! A Twitter chat is a great opportunity to make new connections and build relationships with people in your niche. #TwitterSmarter
— Rebekah Radice (@RebekahRadice) February 9, 2017
A8. Go for it! I really love twitter chats. It creates an instant community. (I want to make #TorontoTalk!) #TwitterSmarter pic.twitter.com/pN2Sx8wGWo
— Rebecca Bredin (@RebeccaBredin) February 9, 2017
A8: I think Twitter chats are amazing. I've been running them weekly for the last 5 years. It's very rewarding work! #twittersmarter
— Madalyn Sklar (@MadalynSklar) February 9, 2017
A8: Chats are awesome. They allow you to share your opinions/inputs/advice with like-minded people. From all over the world #TwitterSmarter
— Garcia Media 🇨🇦 (@GarciaMediaSA) February 9, 2017
A8: The big benefit from owning a Twitter chat is creating your own community and engaging with it. #TwitterSmarter
— Ratko Ivanović (@RatkoIvanovic) February 9, 2017
A8.4: Commit to your new concept for a year and be patient as it grows; it can take time to gain traction at first. #TwitterSmarter
— JMatt (@JMattMke) February 9, 2017
A8) I've been invited to guest-host chats. Visibility without the constant responsibility. 😉 #TwitterSmarter
— Jeremy Bond (@JeremyDBond) February 9, 2017
A8: Twitter chats are great for engaging with other people in your industry and for inspiring new ideas! We ❤️️ 'em! #TwitterSmarter
— MatchBack Media (@MatchBackMedia) February 9, 2017
A8.
If there's others that you feel will benefit from/have an interest in it.
HECK YES!
CREATE a community & LEAD it! #twittersmarter
— Gabriela Cardoza (@CardozaGab) February 9, 2017
A8: Twitter chats allow you to learn w/ like-minded pros in a fun & dynamic way, and I'm grateful for the friendships #twittersmarter
— Sabrina Cadini (@SabrinaCadini) February 9, 2017
For more tips, advice and resources to help you master Twitter and grow your business be sure to follow me at @MadalynSklar. I’m also available for one-on-one and group coaching and consulting. Get details here.
Be sure to join us every Thursday on Twitter at 1pm ET at hashtag #TwitterSmarter.