Mastering Real-Time Content Curation with Twitter with Ross Quintana
#TwitterSmarter Chat Recap: 9-28-17
Here’s a recap of our fave tweets from this week’s informative and insightful chat. We’d love to hear from you! Please feel free to comment below and share your two cents on these questions.
Did you miss today's #TwitterSmarter "after" chat livestream with @Ross_Quintana? You can watch the replay here: https://t.co/Dxf4dCg5uk pic.twitter.com/akFW2I5Bej
— Madalyn Sklar ? (@MadalynSklar) September 29, 2017
Please welcome our guest @Ross_Quintana. Topic: Mastering Real-Time Content Curation with Twitter. #TwitterSmarter pic.twitter.com/iHoice2qdC
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
Ask @hootsuite:
We invited our friends from Hootsuite to come on the chat and kick it off by answering one pressing question about Twitter marketing.
Ask @hootsuite: How can I stand out on Twitter using GIFs? #TwitterSmarter pic.twitter.com/nKaFkXaAor
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
1|4 First off, this question is fitting because today's #HootChat guest is @Giphy and we're talking all about GIFs! #TwitterSmarter pic.twitter.com/Uo1XuEdZqi
— Hootsuite (@hootsuite) 28 September 2017
2|4 We recommend you get unique and make your own GIFs! We've got Owly GIFs and they're awesome ? #TwitterSmarter pic.twitter.com/VAyUbvbeBy
— Hootsuite (@hootsuite) 28 September 2017
3|4 Being good at sharing GIFs isn't hard. You just need to know the keywords to search for. 1-2 word searches are best #TwitterSmarter pic.twitter.com/2UNEV7AXOk
— Hootsuite (@hootsuite) 28 September 2017
4|4 Pro tip: Know the context of the GIFs you share. If you don't know for sure what's happening in the GIF. Stay away ? #TwitterSmarter pic.twitter.com/oVMaHIDXuu
— Hootsuite (@hootsuite) 28 September 2017
#TwitterSmarter Chat
Q1: What Makes Twitter Important as a Social Platform for Brands? #TwitterSmarter pic.twitter.com/LnueSxFrk9
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A1 Twitter allows brands to build an audience, share a ton of content, and stay top of mind like no other platform. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A1 Unlike Twitter, other social networks aren't really setup to build an audience from scratch or they are pay to play. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A1 Twitter is by nature built on real-time, conversational, what I need to know now resources. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A1: Twitter is a great platform for connecting people and building a community for your brand. #TwitterSmarter https://t.co/L7yZBUMe9d
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A1: Twitter is a great platform for humanising brands. Its spontaneity makes it great as a customer service tool #TwitterSmarter
— Hey Dip Your Toes In (@dipyourtoesin) 28 September 2017
A1 Twitter is the most direct way brands (& individuals) have to connect with people – all people, not just those who agree to connect with them. Anyone can talk to anyone on Twitter, though there's no guarantee they will listen. #twittersmarter
— #DMCollective Awards (@GoWithTheProUK) September 28, 2017
A1. Interactive, public, great for #custserv & building community. Char limit gives it a human touch, like texting a friend #Twittersmarter https://t.co/XumiI1HiU9
— Su Doyle (@sudoyle) September 28, 2017
A1. It's an easy to use social platform that can reach millions of users for messaging and awareness to customer service! #twittersmarter
— Chris Muccio (@CFOStrategist) 28 September 2017
A1) It's an amazing real-time networking tool which you can use to find customers, biz connections, competitors. #twittersmarter
— Kyle Murray (@TheKyleMurray) September 28, 2017
A1 and the low/no cost of twitter helps #ROI when starting from scratch #twittersmarter @Ross_Quintana
— David Pepper (@thedavepepper) 28 September 2017
A1: #Twitter is the quick & "I want it now" platform. Brands can quickly get important info in front of users/customers. #TwitterSmarter https://t.co/LtKzRWj4ti
— Katelyn Brower ? (@BrowerKDnB) September 28, 2017
A1: 67% of consumers prefer social media as a primary means of customer service according to @JDPower #TwitterSmarter
— Joe Martin (@joeDmarti) September 28, 2017
A1: It's the easiest platform to engage in authentic conversations and to reach any type of audience / customer publicly #twittersmarter
— Sabrina Cadini (@SabrinaCadini) September 28, 2017
A1 Twitter is a rapid-fire, far-reaching social platform that brands can use to engage with a worldwide customer base. #TwitterSmarter
— Jim Katzaman (@JKatzaman) September 28, 2017
A1. Twitter is great for 1)real-time interactions; 2)relationship & community building; 3)content sharing; 4)brand awareness #TwitterSmarter https://t.co/7BjudmVYbn
— Ai Zhang, Ph.D ? (@aiaddysonzhang) September 28, 2017
A1: Brands can benefit from social listening on Twitter which is important for content creation. https://t.co/SJhNrNpPTW #twittersmarter
— Flying Cork (@flyingcorkpgh) 28 September 2017
A1
=engagement
reputation
thought leadership
brand voice
share USP
+ value
feedback
??
ideation
innovation& +#TwitterSmarter pic.twitter.com/UGA5hKCdPa
— Gabriela Cardoza (@CardozaGab) September 28, 2017
Q2: How has Content Curation Evolved on Twitter?#TwitterSmarter pic.twitter.com/oiiyTtSkEb
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A2 Content curation on Twitter has gone from sharing resources in a broadcasting style to audience centered engagement
#twittersmarter— Ross Quintana (@Ross_Quintana) September 28, 2017
A2 The best Twitter feeds deliver relevance, not just information. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A2 Content centered around conversation and engagement that resonates with your audiences is a key to success. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A2: It has evolved dramatically. We've gone from basically texting on Twitter to connecting with people like this, on a chat #TwitterSmarter https://t.co/SGLoTG5ELe
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A2 You only have 140: be efficient, use graphics or video, & URLs with utm codes #twittersmarter
— Toby Metcalf (@Toby_Metcalf) September 28, 2017
A2: It's evolved hopefully from just retweeting automatically from random RSS feeds. #twittersmarter
— Tim @ Stoneham Press (@StonehamPress) 28 September 2017
A2: content scheduling was made easier through third parties, tweets can be schedules for ‘best’ times to increase reach. #twittersmarter https://t.co/svtUYNfcDy
— ashley shipley (@ashleyshipley) September 28, 2017
A2: It has moved from just curating articles to curating images, videos, infographics, interviews, product info, & MORE. #TwitterSmarter https://t.co/zTekKCESwX
— Katelyn Brower ? (@BrowerKDnB) September 28, 2017
A2) Less spammy, more whammy. I think people have finally adapted to "make less, quality content" over just spamming it. #TwitterSmarter
— Kyle Murray (@TheKyleMurray) September 28, 2017
A2. Twitter has brot a paradigm shift in d way content is shared – helps in selecting! create lists, follow exprts 2 curate #twittersmarter
— Manav Lalotra (@manavlalotra) September 28, 2017
A2: would love to see less RTing, more commentary w/ links. Tell me what you think of content – don’t just share. #TwitterSmarter
— Jack Appleby (@JuiceboxCA) 28 September 2017
A2: Some people have become more strategic with their sharing, as opposed to just blindly retweeting things. #TwitterSmarter
— Express Writers (@ExpWriters) September 28, 2017
A2
Hashtags helps a lot on this. Crowd sourced content curation!!!#TwitterSmarter
— Alberto Gómez (@alberMoire) 28 September 2017
A2 Uniqueness of twitter is in brevity, speed and hashtags. made it d best platform 2 capture mindsets for content curation #twittersmarter
— Rinku Agarwal Basu (@rinkutalk) September 28, 2017
A2: Content on #twitter has grown from short usually text only bits to full grown content with images, and video. #twittersmarter
— Laura Denny (@ldcreativemedia) September 28, 2017
A2.2 Not to forget, we are curating multiple kind of content these days, especially GIFs #twittersmarter
— Malhar Barai ? ? (@MalharBarai) 28 September 2017
A2. Evolved to include many different forms of content-video, images, etc. Also evolved to more VALUE of curated content. #TwitterSmarter
— Anh Nguyen (@AnhTNguyen) September 28, 2017
From a platform with text based tweets, to full blown TW chats, visual (video, images, streaming) content is shared. https://t.co/v8ToPDvEmq
— Natasha G. (@nplusg) September 28, 2017
A2 Other than the marvellous #VideoReplyDay by @MadalynSklar the best thing about Twitter is Twitter lists. You could actually curate your whole life on Twitter. Who needs Pinterest?! For clients in a variety of industries you could have 1000 private lists. #twittersmarter pic.twitter.com/NwwMqclSTL
— #DMCollective Awards (@GoWithTheProUK) September 28, 2017
A2: Twitter changed the way we consume info. It's the king of snackable content. Quick updates and connections. Humanlike #TwitterSmarter https://t.co/R5ExqxIYgn
— Janette Speyer (@JanetteSpeyer) September 28, 2017
Q3: Why does the Real-time Nature of Twitter Matter to Your Content Strategy? #TwitterSmarter pic.twitter.com/6HkevdIOi6
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A3 In a study by @Buzzsumo of a million headlines I saw that the majority were time-sensitive https://t.co/oW7LamhBip
#twittersmarter— Ross Quintana (@Ross_Quintana) September 28, 2017
A3 Twitter is a resource for knowing what is happening right now and people's reactions. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A3 Very few marketers are utilizing the time-sensitive nature of Twitter in their content curation strategy. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A3: Real-time engagement is what makes Twitter so great. Like this chat. #TwitterSmarter https://t.co/rRAmcTsY6s
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A3. The quick/real time nature of the platform and ability to connect with people. #TwitterSmarter
— Gene Petrov (@GenePetrovLMC) 28 September 2017
A3. It's normal – almost expected – to react to things like events, breaking news, etc. It's important to be active. #TwitterSmarter
— SourceMedia (@SourceMediaCo) 28 September 2017
A3: It keeps information new and relevant! The beauty of Twitter is in it's efficiency! #twittersmarter
— Erika Preston (@erikacatharine7) September 28, 2017
A3: Real-time interaction on #Twitter keeps your content relevant and alive! Some other content may become a little stale. #twittersmarter
— Laura Denny (@ldcreativemedia) September 28, 2017
A3: Twitter is definitely time-sensitive. If you're late to the problem, chances are you've missed the whole thing. #twittersmarter #UFSMM
— Joy (@jumpferjoy) 28 September 2017
A3: It's why @Twitter is so great — people want real conversation. Bots are cute and all but programming only goes so far. #TwitterSmarter pic.twitter.com/4IHoXD14lN
— Shawn Paul Wood (@ShawnPaulWood) 28 September 2017
A3.
It allows
you to connectyour content + brand
w/ what
matters MOSTto
your target at that
VERY moment!#TwitterSmarter pic.twitter.com/PpXllxcUdo— Gabriela Cardoza (@CardozaGab) September 28, 2017
A3: Brands can keep a thumb on the pulse of what their audience is saying & provide quick/valuable responses. #TwitterSmarter
— Flying Cork (@flyingcorkpgh) 28 September 2017
A3 It's a mix of newsfeed, updates, relevant industry trends & updates & communication. it's all perfect source for content! #TwitterSmarter https://t.co/TZACOYXEb2
— Zala Bricelj (@ZalkaB) September 28, 2017
A3: The real-time nature of the feed makes Twitter a great place for engagement, news, and all the latest updates. #TwitterSmarter
— Express Writers (@ExpWriters) September 28, 2017
A3: Worth mentioning that the real-time nature makes Twitter double as a search engine during times of breaking news #twittersmarter
— Will Hinson (@Will_Hinson17) September 28, 2017
A3: When your tweets relate to real-time content on Twitter, that makes what're adding to the convo more valuable, helpful. #TwitterSmarter https://t.co/3Sn74CMj8I
— Darcy De Leon (@darcydeleon) September 28, 2017
Q4: What are Many Businesses Failing on Twitter and Why? #TwitterSmarter pic.twitter.com/TM3EcwzuYG
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A4 Most businesses are just telling people what they do, that info is on the internet already, this is not useful. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A4 100% self-promotion is another way businesses are failing to join the conversation in their industry. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A4 Nobody is going to tune into a TV channel where only one show repeats over and over, this adds no value to followers. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A4: There are businesses who don't get the value of Twitter. They are doing a one-way push of info. Wrong! #TwitterSmarter https://t.co/ZKYq6vJN41
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A4: Dull sales broadcasting and auto-DM. No pinned tweet. No engagement. #twittersmarter
— Tim @ Stoneham Press (@StonehamPress) 28 September 2017
A4. Simple answer to it, they do not study their TA well and still consider Twitter as another broadcast platform #twittersmarter
— Malhar Barai ? ? (@MalharBarai) 28 September 2017
A4
IMHO Vanity posts. Not only on twitter, but across many SSMM platforms.
Twitter is about conversations.#TwitterSmarter
— Alberto Gómez (@alberMoire) 28 September 2017
A4. I would humbly suggest that they haven’t taken the time to learn the platform or they don’t give it enough time. #TwitterSmarter
— Gene Petrov (@GenePetrovLMC) 28 September 2017
A4: I did a small Twitter survey.. nearly 1/3rd said a brand didn't respond to them on social… huge missed #CX opportunity #TwitterSmarter pic.twitter.com/HxCd3fAt7U
— Joe Martin (@joeDmarti) September 28, 2017
A4
Forgetting
to
HUMANIZE brand. ?Audience
seeks:engagement
empathy
storytelling
appreciation
belongingto be ??#TwitterSmarter pic.twitter.com/RPLmy8NsdL
— Gabriela Cardoza (@CardozaGab) September 28, 2017
A4 Brands that fail on Twitter are generally doing one thing wrong – shouting not having a conversation. Engagement is everything. If you engage with your audience they will listen to you. If you shout at them they won't. #twittersmarter
— #DMCollective Awards (@GoWithTheProUK) September 28, 2017
A4: Not engaging with costumers, not keeping ppl up to date,sometimes not posting at all about what's going on w their brand.#twittersmarter https://t.co/0IQNPil66o
— Karen Patino (@KfernandaP) September 28, 2017
A4 – Most Businesses Don't Have a Plan for Social Media – Engagement? Sales? Something Else? #twittersmarter
— Michael S. La Kier (@mlakier) September 28, 2017
A4 – Broadcasting only, posts about them not their audience, not adding value, no engagement/community management #Twittersmarter
— Louise Upchurch (@Loulou_Uberkirk) 28 September 2017
A4. Many biz failing at having convos + real-time interactions; building community. Also failing with #custserv support. #twittersmarter
— Anh Nguyen (@AnhTNguyen) September 28, 2017
A4) They don't do their research. Who is their audience? What do you they want to see? Why should they care? #twittersmarter
— Kyle Murray (@TheKyleMurray) September 28, 2017
a4 Some Biz fail to understand the POWER of twitter communication & they pass it off to the Intern – to represent their Co. #twittersmarter
— Debi Norton (@BRAVOMedia1) 28 September 2017
A4: Lack of consistency on Twitter as a business can be off putting for customers, they'll want an up-to-date page to follow #TwitterSmarter
— MirrorImages (@MirrorImagez_) 28 September 2017
A4: Reaching success on Twitter often means putting in time and work. From crafting, researching and posting content to actively engaging on a daily basis. #TwitterSmarter pic.twitter.com/dQeF0iaIPY
— e10 (@e10inc) 28 September 2017
Q5: What Types of Content Should I Curate and What Format Works Best? #TwitterSmarter pic.twitter.com/8ERakbhoWw
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A5 The key types of content: topical content, industry news, self-promotional news, anchor content, and variety content. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A5 For a winning Twitter feed, share relevant, time-sensitive, value adding content that saves readers time. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A5 Brevity and relevance is key to choosing formats for content. Deliver useful news and resources in a variety of formats. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A5: Experiment to see what works best for you and your community. I share helpful info and advice. #TwitterSmarter https://t.co/eZNGcbuBxO
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A5: I also love posting videos to connect with people on Twitter. Try it, you'll like it. Reply to this with a video. ? #TwitterSmarter https://t.co/eZNGcbuBxO
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A5 Curate content that you are PASSIONATE About! If not, you will hate it and so will your followers! #TwitterSmarter https://t.co/cFlPT5cVf5
— ✨JuliaTheHealstorian (@TheHealstorian) September 28, 2017
A5.
Content
that
ADDS VALUE.Think
of your
brand's purpose
+ goals.What is
relevant & of imp.
to your audience?#TwitterSmarter pic.twitter.com/d67QDjUBo1— Gabriela Cardoza (@CardozaGab) September 28, 2017
A5: Don't get hung up on the #content type you NEED to curate. The topics/ideas/messaging must make sense for your audience. #TwitterSmarter pic.twitter.com/nglXDct2PG
— Katelyn Brower ? (@BrowerKDnB) September 28, 2017
A5 – What are your audience looking for and what do they like? What's going to position you as knowledgeable and helpful? #twittersmarter
— Louise Upchurch (@Loulou_Uberkirk) 28 September 2017
A5 Big Question and I wish there were one answer. I think it best to do what you love and those who love that will follow. #Twittersmarter https://t.co/vYpJJbXzJO
— Melissa Reyes (@MizMeliz) September 28, 2017
A5. #Content with visuals. According to Venngage, tweets with images receive 150% more RTs than tweets without images. #TwitterSmarter
— SourceMedia (@SourceMediaCo) 28 September 2017
A5: The type of content you publish on Twitter all depends on YOUR AUDIENCE. What resonates with them? #TwitterSmarter
— Express Writers (@ExpWriters) September 28, 2017
A5: Quality content that educates, entertains, inspires your target audience, addressing needs, pains with actionable info. #TwitterSmarter https://t.co/1L1MIW6c8S
— Darcy De Leon (@darcydeleon) September 28, 2017
A5
Understand ur business "why" & goals
Understand ur audience & niche
Create content to solve their problems & offer value#TwitterSmarter https://t.co/HJc7NmYFYL— Ai Zhang, Ph.D ? (@aiaddysonzhang) September 28, 2017
A5: We try to…
– Inform
– Inspire
– Entertain
– Educate
– Promote
= to achieve a healthy Content Curation Strategy#TwitterSmarter— Hey Dip Your Toes In (@dipyourtoesin) 28 September 2017
A5. Must be consistent with your mission + speak to your audience's needs and interests (solve their problems) #twittersmarter https://t.co/lgr2V9ey38
— Scott Phillips (@scott_phillips_) September 28, 2017
A5: It's cliche now but know your audience. What's their content appetite? Feed them that, and they come back for 2nds. #TwitterSmarter pic.twitter.com/wJfOMvq51v
— Shawn Paul Wood (@ShawnPaulWood) 28 September 2017
A5: Curate content related to an ongoing issue in your industry & what key stakeholders are saying. It will provide value. #twittersmarter
— Javier Sanabria (@SanabriaJav) 28 September 2017
Q6: What is Anchor Content and How Can I Use It? #TwitterSmarter pic.twitter.com/fhJfaTvTlQ
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A6 Anchor content is foundational content on a topic that you have created, think guides and understanding x topic. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A6 You should have anchor content on your key topics and then build other content off of those fundamental resources. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A6 Anchor content is your contribution to the space and all other topical content you write can point back to it. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A6: Anchor content would be say an article you share. Then you'd reply to it with your thoughts. Try it sometime. #TwitterSmarter https://t.co/lOfjVMDjnY
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A6: Anchor content is the content that is most important to you. Your "offer/USP" #twittersmarter
— Tim @ Stoneham Press (@StonehamPress) September 28, 2017
A6 Anchor content is what your brand is known for, always sprinkle that in with real time response & consumer conversations #twittersmarter https://t.co/KcWjOLgjcD
— ashley shipley (@ashleyshipley) September 28, 2017
A6 Anchor content are key articles that illustrate your products and services. Other content is ancillary and links back. #TwitterSmarter
— Jim Katzaman (@JKatzaman) September 28, 2017
A6: Anchor content is what makes your brand your brand. Brand equity is built, not given #UFSMM
#twittersmarter— Lucy (@lucybaez__) September 28, 2017
A6 Is anchor content usual evergreen – something you might pin to your feed? #twittersmarter
— David Pepper (@thedavepepper) 28 September 2017
A6: Anchor content is content you create that provides value directly to your audience. "How can you help?" #twittersmarter
— Laura Denny (@ldcreativemedia) September 28, 2017
#twittersmarter A6. Anchor content involves values, image and brand partnering, offer the value and service of the product to jump in cart.
— Dr. Dorrie Cooper (@sittingpretty61) September 28, 2017
A6: It's content that distinguishes your brand from everyone else. Use it as a launching pad for speaking engagements, etc. #twittersmarter
— Javier Sanabria (@SanabriaJav) 28 September 2017
a6 So Anchor Content could be a biz Mission Statement – which all curated content supports that messaging. #twittersmarter
— Debi Norton (@BRAVOMedia1) 28 September 2017
A6: a large, wide-ranging piece of content (ebook) that can be the foundation for smaller chunks of posts (IGs, tweets, etc) #TwitterSmarter
— Brent G. Trotter (@bgtrotter) 28 September 2017
A6: Anchor content is the top content (preferably created by you) that represent your POV #twittersmarter
— Benny Gelbendorf (@BGelbendorf) 28 September 2017
Q7: How Much Self-promotion Should I Do and What are the Best Ways to Do It? #TwitterSmarter pic.twitter.com/UPStZI2ciS
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
7A Businesses should start with no more than 10-20% self-promotion in their feed. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
7A Once you get a large volume of quality content in your industry you can then increase the amount of your content. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
7A Sharing other people's content in your feed actually increases your credibility not decreases it.
#twittersmarter— Ross Quintana (@Ross_Quintana) September 28, 2017
A7: Promote without being a pest. Self-promote is usually between 20-30% of your tweets. #TwitterSmarter https://t.co/udZ7RsnGtO
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A7: Self-promotion is fine, but don't only talk about yourself. Curate content from other sources and engage with people. #TwitterSmarter
— Express Writers (@ExpWriters) September 28, 2017
A7: If your content is good enough, self-promotion shouldn't be necessary #twittersmarter
— Jacob Hehn (@Jacob_Hehn) September 28, 2017
A7: Best way to do it is by retweeting someone else doing it for you. Social Proof. #twittersmarter
— Tim @ Stoneham Press (@StonehamPress) 28 September 2017
A7 your content should promote ‘yourself’ without an ego driven agenda. Produce value and people will follow. #twittersmarter https://t.co/DtvpDWwKLL
— ashley shipley (@ashleyshipley) September 28, 2017
A7: Do.not.shy.away.from.promoting.yourself.
Go out there & prove your expertise in any given field. #TwitterSmarter https://t.co/qrE3kRoha7
— Katelyn Brower ? (@BrowerKDnB) September 28, 2017
A7. The best way to self-promote is to create and share content that your audience will LOVE. #TwitterSmarter
— Erika Preston (@erikacatharine7) September 28, 2017
A7 you never have to shout if you have something of value to say! #twittersmarter
— David Pepper (@thedavepepper) 28 September 2017
A7 Don't blatantly self-promote. Tweet your content. Let readers appreciate your service and grow in stature in their eyes. #TwitterSmarter
— Jim Katzaman (@JKatzaman) September 28, 2017
A7. For #B2B, #product promotion is great for Twitter. Address a problem + show why your product is the solution. #TwitterSmarter
— SourceMedia (@SourceMediaCo) 28 September 2017
A7 Less is more. Be genuine and use twitter to build a reputation that wil make others promote u saving u frm self promotion #twittersmarter
— Rinku Agarwal Basu (@rinkutalk) September 28, 2017
A7: Do as little of Self-promoting as possible, help promote others first and you'll see that they'll return the favour #TwitterSmarter
— MirrorImages (@MirrorImagez_) 28 September 2017
A7. Self promotion wth solid content is a must 4 businesses. ensure that ur customers r able to connect with you in d procss #twittersmarter
— Manav Lalotra (@manavlalotra) September 28, 2017
A7) At first, a bunch of Self-Promotion until Word of Mouth #Trumps it. What screams you and is most comfortable? #TwitterSmarter pic.twitter.com/mBzJsGiQFP
— Andre M. Powell, CC (@andrempowell) September 28, 2017
A7.Self promotion should be pursued with offering value 2 ur https://t.co/eCbvuXr3zg can ur offer make their life easier/ #TwitterSmarter
— Ai Zhang, Ph.D ? (@aiaddysonzhang) September 28, 2017
A7. My good pal @dorieclark nails A7 in her @HarvardBiz pc. #twittersmarterhttps://t.co/Qb5DcUmtPu https://t.co/8XV2Ccf0jW
— Zen Yinger (@ZenYinger) September 28, 2017
A7: Promotion is about 20% of my tweets and I always try to share something extremely valuable for my audience #twittersmarter
— Sabrina Cadini (@SabrinaCadini) September 28, 2017
Q8: How Can I Optimize My Content Curation Efforts and Be Data-Driven? #TwitterSmarter pic.twitter.com/M8Pc6cN3v2
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
8A Tools like @Buzzsumo are a great way to research what content is working on which networks.
#twittersmarter— Ross Quintana (@Ross_Quintana) September 28, 2017
8A You also have to look at what is working for you to learn about your audience. @Buffer analytics does is great at this.
#twittersmarter— Ross Quintana (@Ross_Quintana) September 28, 2017
8A Learn to test things out and make shifts in what you share, focus on one topic and see how it performs, then switch. #twittersmarter
— Ross Quintana (@Ross_Quintana) September 28, 2017
A8: Tools like @buffer @hootsuite @ManageFlitter @nuzzel @feedly can help. #TwitterSmarter https://t.co/xKapO6EsOC
— Madalyn Sklar ? (@MadalynSklar) September 28, 2017
A8 hashtags, tracking tools, url builders – test and retest! #twittersmarter https://t.co/pR4lBoyRRo
— ashley shipley (@ashleyshipley) September 28, 2017
A8: Ah #datadriven – my kind of topic!
Look at the numbers of the #content you curate. Are the posts successful/engaging? #TwitterSmarter https://t.co/SadnEAFWHD
— Katelyn Brower ? (@BrowerKDnB) September 28, 2017
a8 YES – Connect all your content with Google Analytics. #twittersmarter
— Debi Norton (@BRAVOMedia1) 28 September 2017
A8 Don't let data from one or two Tweets change your strategy. So many other factors such as time of day, hot topics, etc. #TwitterSmarter
— Jim Katzaman (@JKatzaman) September 28, 2017
A8 Add utm codes to your url and let Google Analytics tell the story #twittersmarter
— Toby Metcalf (@Toby_Metcalf) September 28, 2017
A8 Use of Big data, customer behavior patterns through effective frameworks and automation tools #twittersmarter
— Rinku Agarwal Basu (@rinkutalk) September 28, 2017
A8: In addition to all external #Analytics , I would advise harness #Twitter analytics to see who is your audience #twittersmarter
— Benny Gelbendorf (@BGelbendorf) 28 September 2017
A8: Use scheduling apps, post sufficient content and use hashtags in real time. Post video content. #twittersmarter
— Justin Bienvenue ? (@JustinBienvenue) 28 September 2017
For more tips, advice and resources to help you master Twitter and grow your business be sure to follow me at @MadalynSklar. I’m also available for one-on-one and group coaching and consulting. Get details here.
Be sure to join us every Thursday on Twitter at 1pm ET at hashtag #TwitterSmarter.
