Jay Baer is the founder of Convince & Convert, a company that provides social media and content marketing strategies to top brands. He’s also a digital marketing expert, keynote speaker at events all across the globe, he’s a New York Times best-selling author, an investor in tech start-ups, founder of 5 multi-million dollar companies, and he’s also a blogger and podcaster.
In this episode, Jay shares 3 strategies that helps him up-level his Twitter marketing. He talks about how GIFs are the ultimate snackable content, how a personalized URL shortener is great for branding, and why scheduling your tweets at the right time will improve its visibility and get you great results.
In this example, Convince & Convert is using their own custom link shortener: candc.ly/2BrLisS. And yes! I’m featured in Jay’s podcast called Social Pros.
— Convince & Convert (@convince) December 1, 2017
In this example, Jay is using a bit.ly link.
— Jay Baer (@jaybaer) November 27, 2017
“GIFs are visually interesting. That 3 second loop is the ultimate snackable content.” click to tweet
Your call-to-action for this episode is to experiment with the time of day you’re scheduling your tweets. Use the micro-window Jay talked about. Give it a try. Send me a tweet @MadalynSklar and let me know if you notice a difference. Are you getting better results? I want to hear from you!
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