Tips For Successful Twitter Management with Nicole Osborne
#TwitterSmarter Chat Recap: 3-8-18
Here’s a recap of our fave tweets from this week’s informative and insightful chat. We’d love to hear from you! Please feel free to comment below and share your two cents on these questions.
Today’s #TwitterSmarter chat assignment from @Lollipop_Social:
What feature can help you organize and manage your workload?
? Twitter Lists
? Twitter Lists
? Twitter Lists
? Twitter Lists
? Twitter Lists
? Twitter ListsUse Twitter Lists! ???#TwitterSmarterAssignment pic.twitter.com/5ECC0FTnDR
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
Did you miss today's #TwitterSmarter "after" chat livestream with my guest @Lollipop_Social? No worries, you can watch the replay. https://t.co/LDHwIsdURY pic.twitter.com/6Xolh2mlA5
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
Please welcome our guest @Lollipop_Social. Topic: Tips For Successful Twitter Management. #TwitterSmarter pic.twitter.com/cE8cKRv4xR
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
Ask @hootsuite:
We invited our friends from Hootsuite to come on the chat and kick it off by answering one pressing question about Twitter marketing.
Ask @hootsuite: What are some tips and tricks to getting more Twitter followers? #TwitterSmarter pic.twitter.com/jMsJrpTYW4
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
1|2 Start by creating original, interesting content and sharing it through Twitter. People come here to learn, a lot of the time. If you can provide them some value, they will follow you #TwitterSmarter pic.twitter.com/KTgyDqMggH
— Hootsuite (@hootsuite) 8 March 2018
2|2 Engage with others as well. The more you communicate and join in on conversations, the more reach your tweets will have. Also, make sure to add images, video, and GIFs to your tweets as media like that is proven to drive engagement and increase followers ? #TwitterSmarter pic.twitter.com/UfcUAg1puk
— Hootsuite (@hootsuite) 8 March 2018
#TwitterSmarter Chat
Q1: How important is having a social media management strategy for your business? #TwitterSmarter pic.twitter.com/Svx63YDxtr
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A1a: Today's consumers are bombarded with promotional messages 24/7.
BUT #SM is STILL where we like to tune into conversations that interest us.
A good #SMM strategy grows:
?Engagement with our target audience
?Brand awareness
?Website traffic
?Sales. #TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A1b: Marketing your business successfully online is all about grabbing people's attention. What are the key tools for today's marketer’s?
?Social media management
?Content marketing
?Email marketing
?PR
?Sweet spot: When ALL channels support each other ?#TwitterSmarter pic.twitter.com/xTbzVdfQuh— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A1c: Strategy for #SMM gives a roadmap to sweet success
?What are our goals
?Who are ideal customers
?What are their interests
?Where do they hang out
?What is the competition doing, how can WE stand out
?How do we build trust
?How to deliver this #TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A1: Without a strategy you might end up looking like this #TwitterSmarter pic.twitter.com/SIj0oPWfDd
— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A1: If you want to succeed on social media, and especially Twitter, you need a strategy. Sit down and write out a plan. And if you need help, hire a consultant, take a course, go to a conference, educate yourself. #TwitterSmarter https://t.co/nSDF3mJR2K
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A1
? It helps you stay organized and keep track of your workload
? It helps you monitor your progress & activities
? It helps to be consistent & present#TwitterSmarter https://t.co/keadbYUVKU— Zala Bricelj (@ZalkaB) March 8, 2018
A1 for #TwitterSmarter: #SocialMedia is important for #DigitalMarketing. Having a strategy in place to manage your channels can prevent confusion and wasted time. Always try to plan ahead! pic.twitter.com/IHkvNseERS
— Knucklepuck (@KnucklepuckDC) March 8, 2018
A1 Without a strategy, you're twittering all over the place. When accounting time comes, you'll never prove return on investment. #TwitterSmarter
— Jim Katzaman $ #LifeInsurance $ Worker #Benefits (@JKatzaman) March 8, 2018
A1: Having a social media management strategy makes it possible to know if content is resonating with community and leading to successful outcomes #twittersmarter
— Susan Chavez (@Susan_Chavez) March 8, 2018
A1: I am managing Twitter myself using only a mobile app and drafts feature. So far been working out well for me, doing 5 posts per day, no automation. I have 2.5% engagement rate so I believe in power of self-management of Twitter#TwitterSmarter
— Pavlo Fedykovych (@de_weg_) 8 March 2018
A1: Always helps to have a plan—of what to do and more important, what not to do. Helps maintain a consistent voice as our team grows. #TwitterSmarter
— Narmadhaa (@s_narmadhaa) 8 March 2018
A1. Businesses know they need a marketing strategy, so it follows that a #SMM strategy is also needed.
Preferably integrated with aforementioned marketing strategy.
Otherwise you are just randomly posting words.#TwitterSmarter— Cathy Wassell (@CathyWassell) March 8, 2018
A1. Critically important! The strategy should be the foundation and the guide for all activity on social media. Keeps you focused on the goals and vision. Definitely need to have purpose and consistency and strategy helps with that. #TwitterSmarter
— Gene Petrov // Leadership & Marketing Consulting (@GenePetrovLMC) 8 March 2018
A1: You don't want to go on social media blindly. You need a strategy that helps you stay in control over your brand presence. You need to have a hold over what your brand voice and activity will be like to maintain consistency. #TwitterSmarter https://t.co/KpRsL9Llsf
— Annaliese Henwood: Writer ✍️ (@MktgInnovator) March 8, 2018
A1: Having a social media management strategy for your biz is very important! Especially for sensitive situations, like a complaint, bad review or trolls. Have a plan for how you'd approach them before you need it! #TwitterSmarter
— ?JMatt (@JMattMke) 8 March 2018
Q2: What are your tips for creating a Twitter management strategy that delivers results? #TwitterSmarter pic.twitter.com/vdsn5qagkb
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A2a: Start by knowing what YOUR success looks like, do you want…
?To raise your profile as a thought leader, key contributor or someone who offers value?
?More followers?
?More engagement?
?More referrals to your website?
?Sign-up to your lead magnets?#TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A2b: Fuel you Twitter strategy by:
?Pinpointing what topics & media formats your ideal customers like
?Researching key influencers, Twitter chats & quality content sources
?Being realistic with what you can deliver – consistency & daily engagement a MUST#TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A2c: ?Develop your niche – you can’t be everything for everyone
?Create campaigns like #SweetLikeSocial for specific goals
?Experiment with new approaches and tools
?Listen to your audience
?Measure, refine and reflect
?Don’t expect overnight success #TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A2d: Make time for:
?Daily engagement on the platform
?Videos, images and gifs to help you stand out
?Creating content that draws in your audience
?Listening to your tribe – polls are fab
?Applying learnings from Twitter Analytics to sweeten up performance #TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A2: See my FREE mini-class, The Secret Sauce to Boosting Your Twitter Presence https://t.co/XWC0PAbZAO #TwitterSmarter
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A2.
* Write it down.
* Learn from experience, other users, and experts how to refine your message.
* Revise it as your knowledge and awareness increases.#TwitterSmarter https://t.co/3DfBtqNABS— Ben Sailors (@SailorsBen) March 8, 2018
A2: Know your audience and what they want/need from you. Create content buckets, curate all week long, schedule and engage! #twittersmarter
— Vicky Warren – Social Media Strategy Coach (@VickyWriting) March 8, 2018
A2. Get a good understanding of what works in YOUR industry. Just because something works on twitter does not mean it is effective for your customers and prospects. #TwitterSmarter
— J. (yes just the letter) Nolfo-Content Manager ? (@jnolfo) March 8, 2018
A2
? Define your goals
? Define your KPIs
? Create your strategy – best mix of automation of menial tasks and real-time engagement & work
? Study tools & approaches that help you succeed w/it#TwitterSmarter https://t.co/ibiQ1Qnp51— Zala Bricelj (@ZalkaB) March 8, 2018
A2: Don't focus your strategy on just one area. Customer service, brand voice, and other engagements are all important and need their own place in your strategy.
Also, don't stray from your overall social media marketing goals. #TwitterSmarter https://t.co/CckXttMAHz
— Annaliese Henwood: Writer ✍️ (@MktgInnovator) March 8, 2018
A2. Be hands-on with the platform, engage and interact authentically in real time with people, add value and establish relationships for the long-term #TwitterSmarter pic.twitter.com/gePvYEjDg2
— Scott Phillips (@scott_phillips_) March 8, 2018
A2:
• Creating a calendar for scheduling
• Being transparent
• Consistent posting
• Diversify your value (not every post has to preach the same thing)#TwitterSmarter— Terry Schilling (@tschill86) 8 March 2018
A2
Tips for a Twitter strategy that delivers results:
?do research to learn what users need + give it to them!
?set goals and set KPIs against those goals
?involve people outside the creative team in creative planning
?plan proactive + leave room for reactive#TwitterSmarter— comfortwriter ??? (@ComfortWriter) 8 March 2018
A2. Always ask, What is the problem? What is the solution I am offering? And finally, What is the value my solution brings? If all three aren’t answered, then you need to go back to the idea board! #TwitterSmarter
— Kristopher Crump (@kriscrump) March 8, 2018
A2: Be consistent. Schedule time to respond a few times per day. And schedule 1 day per week to schedule and update content. #Twittersmarter https://t.co/3QWzJG0plg
— AgoraPulse (@AgoraPulse) March 8, 2018
Q3: How can you best combine automation and real-time engagement with your audience? #TwitterSmarter pic.twitter.com/mGagF871Yf
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A3a:
?Tweet like a human not a marketer
?Use scheduling tools to free up your time for daily engagement
?There is simply NO shortcut for responding to notifications
?Avoid automated replies – they’ll only put people off
? It's OK to 'not always be on' #TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A3b: Sweet Tip: Create a bank of evergreen content of your most popular blogs, quotes and shared content in your preferred scheduling tools to free up time for engagement. Options include: @hootsuite @buffer @ContentCal_io@SocialBeeHQ
What are your favourites? #TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A3: You need to experiment to find what works best for you. I use @buffer to schedule daily articles I find and @SocialJukebox for my "evergreen" tweets. Everything else is pure engagement. Find your sweet spot. #TwitterSmarter https://t.co/A5dk75KhXD
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A3: I schedule articles I've enjoyed reading. But I'm always watching for conversations I can learn from and contribute to. #TwitterSmarter
— Narmadhaa (@s_narmadhaa) 8 March 2018
A3: Automation through a tool that helps you schedule broadcasts is a must because no one can be on Twitter at all times.
Just don't auto-follow or auto-retweet. You want to take personal time to engage live with those tasks. #TwitterSmarter https://t.co/qkglYLVMa1
— Annaliese Henwood: Writer ✍️ (@MktgInnovator) March 8, 2018
A3: Schedule content (smart marketers do). Engage as a human, don't automate replies and DMs.. #Twittersmarter https://t.co/wEgX7ikSfY
— AgoraPulse (@AgoraPulse) March 8, 2018
A3. As a great speaker at #SMMW18 said: use automation to free up time for more ENGAGEMENT!
#TwitterSmarter https://t.co/nbRl3Lbwvx— ✨Christine Gritmon✨ (@cgritmon) March 8, 2018
A3: Automate sharing your evergreen posts, then schedule in slots where you can talk to people in real-time. That way, the boring stuff is done automatically and you have more time to spend connecting #TwitterSmarter
— Kristina Adams (@KristinaAuthor) 8 March 2018
A3. I think automation is still good in small doses. It helps during the off hours. It can be the way to start a discussion. But then we have to create that back and forth rhythm of actual conversation. People can tell when a real person is engaging with them. #TwitterSmarter
— Gene Petrov // Leadership & Marketing Consulting (@GenePetrovLMC) 8 March 2018
A3
Have a plan of action to maximise ?+ ?engagement.
Define what is really ⚠️and what is really ⌚️: things that are an emergency, time-sensitive or need a human touch.
Save time with lower-level engagement by scripting and automating those replies. #TwitterSmarter
— comfortwriter ??? (@ComfortWriter) 8 March 2018
A3: I use automation in moderation & try to be constantly there for my audience responding and assisting. Like in real life #twittersmarter
— Sabrina Cadini (@SabrinaCadini) March 8, 2018
A3:
Automate what you can. ?
Freeing yourself to engage more often. ?
For #CisionChat, I schedule all the questions in @Buffer so I can focus on engaging in the chat.
I'd bet @MadalynSklar is doing something similar for #TwitterSmarter ? https://t.co/DUpFTqLyfs
— Bruce Kennedy (@BruceKennedy1) March 8, 2018
A3. I schedule very little. I prefer to jump on when I have time and RT, like and chat with people, like now! #TwitterSmarter
— Anna Scheller (@SchellerAnna) 8 March 2018
Q4: What are some activities that can boost your reach and visibility on Twitter? #TwitterSmarter pic.twitter.com/igZfm7Acxg
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A4a:
?Participating in the right Twitter chats for your audience
?Using the best hashtags for engaging your audience
?Live tweeting from events. Get more tips for learning how to tweet from events like a pro & a FREE checklist here https://t.co/VBNt89X8f1 #TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A4b: Develop campaigns like #SweetLikeSocial: To celebrate the FIRST birthday of my biz, I'm sharing 30 sweet tips for creating engaging social media posts. To receive 50 free post ideas by the end of March, sign up for The Sugar Rush https://t.co/rRMNmJUd0Q #TwitterSmarter pic.twitter.com/Xt4spQvJSP
— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A4c: Video helps you stand out & increase reach
?Record Video Replies to thank people for RTs
?Try the fab #VideoReplyDay to connect with like-minded people
?Still unsure how to get started with video? My blog shares tips https://t.co/4Ken7CWF0y #TwitterSmarter pic.twitter.com/l0R0Ep4u4M— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A4: I love using Video Replies on Twitter! ? #TwitterSmarter #VideoReplyDay rocks! pic.twitter.com/ohYy4kjIk2
— Nicole Osborne ? Lollipop Social (@Lollipop_Social) 8 March 2018
A4: I recommend using VIDEO on Twitter. Video will wildly boost your engagement. I started #VideoReplyDay as a way to encourage people to reply to tweets with a video. It's so easy to do on your phone. Try it! #TwitterSmarter https://t.co/VnYjWxUnpB
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A4: Automate posts to go out while you're asleep! I've had posts go out at 2am our time and I've woken up to them having crazy reach. Just because you're asleep, that doesn't mean everyone else is #TwitterSmarter
— Kristina Adams (@KristinaAuthor) 8 March 2018
A4: #Twitter chats rock! Video replies seem like fun! Jump into "trending" hashtags if they resonate with your audience. #twittersmarter
— Vicky Warren – Social Media Strategy Coach (@VickyWriting) March 8, 2018
A4.
* Hashtags
* Responding directly to people with real responses.
* Engaging in conversations with people / Twitter Chats
* Posting worthwhile content to your audience
* Showing expertise in an area that others want to emulate.#TwitterSmarter https://t.co/loa7DByZ2G— Ben Sailors (@SailorsBen) March 8, 2018
A4 for #TwitterSmarter: Use those #TrendingTopics to your advantage. People are talking about those things for a reason. Try to find a productive way to contribute to those trending topics.
— Knucklepuck (@KnucklepuckDC) 8 March 2018
A4. Interacting INTELLIGENTLY in chats (like #TwitterSmarter ) and with influencers (like @MadalynSklar ); participating in hot, RELEVANT conversation topics https://t.co/aTLTnADDf2
— ✨Christine Gritmon✨ (@cgritmon) March 8, 2018
A4: It's actually quote-retweets that help my reach and visibility the most.
Taking the time to comment on what I'm retweeting leads to more engagement than just the standard retweet. It shows you're really paying attention. #TwitterSmarter https://t.co/eQps0KO3nv
— Annaliese Henwood: Writer ✍️ (@MktgInnovator) March 8, 2018
A4: PINNED Tweets are great! Extends the life of a given tweet or draws added attention to the content you're sharing within that tweet! #TwitterSmarter
— ?JMatt (@JMattMke) 8 March 2018
A4: When sharing articles, tag the author & publisher. They are usually happy to like or RT. Great way to share relevant info but also give credit.
Be thankful and grateful to your current audience – and show it!#TwitterSmarter
— Julie Lichtenberg (@jalichtenberg) 8 March 2018
A4: Twitterchats seem to be a great way to get more visibility. I'd also say follow hashtags in your niche and reply to them #twittersmarter
— AgoraPulse (@AgoraPulse) March 8, 2018
A4: Be present & deploy social listening to your advantage. Pay attention to viable hashtags and add value to conversations that are taking place around that content. #TwitterSmarter
— Maria Marchewka (@_MariaMarchewka) 8 March 2018
Q5: What are some under-used Twitter features that can help you organize and manage your workload? #TwitterSmarter pic.twitter.com/fmokA3MaIr
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A5a:
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists
Twitter Lists#TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A5b: So why Twitter lists?
?Easy to keep in touch with customers, prospects, influencers and journalists
?Make finding great content easy
Been to an event? ?Reach out to speakers and attendees
?Sorry I know I’m a bit list obsessed, I’m German after all ?#TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A5c: Tools
⚙️Analytics: Identify best tweets quickly, schedule more like them
⚙️Advanced Search: search search & FIND
⚙️Bookmarking function: it's so brilliant!
⚙️Notifications: sometimes you need a break, so switch them off.
⚙️Bios: add your main links#TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A5: Under-used Twitter features:
? Twitter Moments
? Media Studio
? Analytics
? Twitter Advanced SearchI could go on and on…#TwitterSmarter https://t.co/eYkTno8vuL
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A5:
— White spaces.
— Bullet points.#TwitterSmarter— Narmadhaa (@s_narmadhaa) 8 March 2018
A5. I can say Twitter List is one of the most under-used feature here #TwitterSmarter
— Cheval John (@chevd80) 8 March 2018
A5: Twitter Moments were a hit and had the spotlight for awhile. Now, no one seems to use them, look at them, or care about them.
For me, moments are essential to organizing themed tweets for sharing later or referencing. #TwitterSmarter https://t.co/2ro16xoZTg
— Annaliese Henwood: Writer ✍️ (@MktgInnovator) March 8, 2018
A5: Lists… depending on the person, can be underused. If you purposefully create them, they can be handy. Literally everyone I follow, gets placed in a list so I remember why I wanted to follow them in the first place. #TwitterSmarter
— ?JMatt (@JMattMke) 8 March 2018
A5. Bookmarks because of how new they are and limited to mobile, and lists! I see so many accounts whose profile description says NO LISTS or BLOCKED IF LISTS. it confuses me. If you follow 1M people, you need to be able to segment content and audience somehow. #TwitterSmarter
— Kristopher Crump (@kriscrump) March 8, 2018
A5 Twitter likes are also underused. Sure, you reflexively like a tweet, but do you ever go back and tap into tweets for future reference? Start to treat likes as a filing cabinet. #TwitterSmarter
— Jim Katzaman $ #LifeInsurance $ Worker #Benefits (@JKatzaman) March 8, 2018
A5: ??? Twitter Moments and I ??? that you use them for the #TwitterSmarter recaps, @MadalynSklar! pic.twitter.com/IdDdZpnOHP
— Julie Lichtenberg (@jalichtenberg) 8 March 2018
A5. Personally I love TweetDeck. You can click a person or a hashtag and instantly have a live feed of that mention or tag. It also works with stocks. It's like Twitter Lists, but created on the fly, instantly. #TwitterSmarter https://t.co/rjCF7NMNMd
— Ben Sailors (@SailorsBen) March 8, 2018
A5 Use of the expanded "Display Name" #twittersmarter
— Chaim Shapiro ? Help you MAXIMIZE LinkedIn ? (@ChaimShapiro) March 8, 2018
A5: The Advanced Search feature! ? It is so powerful! That is always the first thing I tell people about when talking about how Twitter can help their business. #TwitterSmarter
— influencerTONY (@InfluencerTony) 8 March 2018
Q6: What are your tips for those outsourcing their Twitter Management activities? #TwitterSmarter pic.twitter.com/LJ7Dqmbf57
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A6a: Keep an authentic voice on Twitter, by working closely with your #SMM:
?Share your vision, goals & passion for your brand
?Jointly explore what tone of voice & visual style you're HAPPY with – this is so important (@Canva fab for creating on brand visuals)#TwitterSmarter pic.twitter.com/MqYyceL8uf— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A6b: Help your #SMM deliver sweet results:
?Give them time for strategy homework
?Find ways to stay in touch, even when busy
?Share your ‘Twitter’ news with your #SMM: behind the scenes content, events you attend & awards news. https://t.co/c9m7AagodM #TwitterSmarter pic.twitter.com/zVY4iyiHnf— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
Q6c:
?Share what's happening every week: any events or clients meeting
?Share your industry contacts
?Agree on a way of dealing with customer service and any urgent questions
?Read my tips for how to prepare for outsourcing here https://t.co/enYZOFgvkm #TwitterSmarter— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A6: @Lollipop_Social answered this perfectly. Everything she said, do it. ?
I'll add this:
Only outsource if you have to. You need to make sure whoever is running your Twitter fully knows and understands your brand. They will be your voice on Twitter.#TwitterSmarter https://t.co/z8MCaGkhR5— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A6: Try not to.
Social is far too important for someone unfamiliar with the business or goals to handle. #TwitterSmarter— Narmadhaa (@s_narmadhaa) 8 March 2018
A6: Before you outsource, make sure it's the right platform to reach your target audience! #TwitterSmarter pic.twitter.com/EsBJJWEgBH
— Scott Phillips (@scott_phillips_) March 8, 2018
A6: Don’t. No one can think for you or think like you. People follow you for you, so give yourself to them. A mentor of mine said once, you are never too busy for someone or something, it just isn’t a priority for you right now. #TwitterSmarter
— Kristopher Crump (@kriscrump) March 8, 2018
A6: If you're outsourcing any part of your Twitter operations, make sure you know who you're working with, can trust them, and everyone is clear on goals & tactics. #TwitterSmarter
— Susan Chavez (@Susan_Chavez) March 8, 2018
A6: If you have the budget and don't have the time to dedicate to Twitter… sure, hire someone else to do it. But don't hire and forget! Keep an eye on the account yourself so you see what's going on. #TwitterSmarter
— ?JMatt (@JMattMke) 8 March 2018
A6. Ugh – don’t. ? JK! Just don’t think that it exempts you from engagement. Or, if you MUST delegate that, too, dictate a really consistent set of brand & voice parameters. #TwitterSmarter https://t.co/WQMHuAmNNb
— ✨Christine Gritmon✨ (@cgritmon) March 8, 2018
A6: Hire an agency that knows what they are doing. Don't just bring on an intern because they have a phone and know how to tweet.. #Twittersmarter https://t.co/8k3iJL4xGI
— AgoraPulse (@AgoraPulse) March 8, 2018
A6: I think all the outsourcing should be done under the strict and wise guidance on how to use Twitter the proper way that would benefit to the business and the brand#TwitterSmarter
— Pavlo Fedykovych (@de_weg_) 8 March 2018
A6
Be clear about tone, voice and messaging – it needs to resemble who YOU are, not the person, agency, brand tweeting / posting / creating for you.
Your audience deserves YOU & your smarts, not some random tweet-storm.#TwitterSmarter https://t.co/iCeD3ZtBvF— Zala Bricelj (@ZalkaB) March 8, 2018
A6: If you're not going to have an in-house person, make sure you have a person who is skilled w/ knowing ins/outs BEFORE creating a PERSONALIZED strategy for your brand. Don't just hand that over to an intern or volunteer, #Twitter is important for your brand.#TwitterSmarter pic.twitter.com/MO9Fws9lGj
— Bria Charlei Baylor (@Impact_Write) 8 March 2018
Q7: What are your favorite tools for managing your Twitter activities? #TwitterSmarter pic.twitter.com/VVhL8QlOpm
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A7a:
☕My smartphone, the notifications tab, lists & ☕
☕On brand @canva images & gifs
☕A real interest in enjoying the social in #SMM
☕Scheduling tools: @HootSuit and I'll be trying @SocialBeeHQ
☕ An old fashioned notebook planner to spark content ideas#TwitterSmarter pic.twitter.com/uTdceHrFRy— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A7:
The new bookmarking feature
Lists
Lists
Lists
Spending enough time on the platform #TwitterSmarter pic.twitter.com/gwUetkaw1Z— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A7: Fave tools@buffer @hootsuite @ManageFlitter @AgoraPulse @nuzzel @ZestisApp @UnionMetrics #TwitterSmarter https://t.co/9v0NN4rG6t
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A7: Buffer, SmarterQueue, and SocialBee! They're all easy-to-use and help you to get your posts seen by more people. #TwitterSmarter
— Kristina Adams (@KristinaAuthor) 8 March 2018
A7:
Twitter web.
Tweet Deck.
Canva.
Photoshop.
Unsplash for stock images.
Have been good enough for me so far. #TwitterSmarter— Narmadhaa (@s_narmadhaa) 8 March 2018
A7: I use @buffer for social scheduling; Twitter itself for engaging in real-time; and @crowdfire to determine who unfollowed me. I also use a Google sheet to maintain a schedule of what I'm sharing. #TwitterSmarter https://t.co/rajGozjXMx
— Annaliese Henwood: Writer ✍️ (@MktgInnovator) March 8, 2018
A7:
?I check the analytics of every single Tweet I make to know what works and what doesn't
? I do all the tweet drafts for the day in the mobile app
? I use lists to organize the content I want to see#TwitterSmarter— Pavlo Fedykovych (@de_weg_) 8 March 2018
A7: @TweetDeck is my reliable go-to. #TwitterSmarter
— Dale Chu (@Dale_Chu) March 8, 2018
A7: Curation – Pinterest, Feedly, FB save… schedule: Postplanner, Buffer but always looking to try other tools too! #twittersmarter
— Vicky Warren – Social Media Strategy Coach (@VickyWriting) March 8, 2018
A7. @buffer @SocialJukebox @ManageFlitter are my go to apps! #TwitterSmarter
— Gene Petrov // Leadership & Marketing Consulting (@GenePetrovLMC) 8 March 2018
A7: Tools are awesome arent they..
?? TweetDeck (not perfect..)
Chrome..
?? Spark iPad Edition
?? Feedly
Always looking for more..#twittersmarter— DearMishuDad (@DearMishuDad) 8 March 2018
A7: @buffer for scheduling@canva image creation@Inoreader content curation@unsplash @pixabay @PexelsPhotos for photos@Animoto & #finalcutpro for video#TwitterSmarter pic.twitter.com/C1LlKzeQrE
— Scott Phillips (@scott_phillips_) March 8, 2018
Q8: What is your tip for anyone who would like to supercharge their Twitter activities? #TwitterSmarter pic.twitter.com/v72qUXqItA
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A8b:
?Be consistent & ENGAGE DAILY
?Create an on brand presence: bio, header, visuals
?Videos, Videos, Videos
?If you’re too busy to manage your own Twitter, it’s OK to outsource
?Create a unique hashtag like #TwitterSmarter and #SweetLikeSocial— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A8c:
Grow an engaged community for your biz with @MadalynSklarSecret Sauce for Twitter Success https://t.co/LdQnJqojzK
My Feb stats, OVER:
95,000 impressions
1,300 profile visits
500 mentions
250 clicks to website
Engagement rate 2%#SweetLikeSocial ?#TwitterSmarter pic.twitter.com/QcpC0W0Ocv— Nicole Osborne ? Lollipop Social (@Lollipop_Social) March 8, 2018
A8: My tip to supercharge your Twitter activities is to be consistent. Make time EVERYDAY to get on Twitter to listen and engage. If you do that every single day, you will move the needle forward. #TwitterSmarter https://t.co/g5x8Zcmh0g
— Madalyn Sklar ? Ranked Houston’s #1 Social Media (@MadalynSklar) March 8, 2018
A8: Follow those in your niche. Follow hashtags in your niche. Engage. Engage. Engage. Engage. #twittersmarter
— AgoraPulse (@AgoraPulse) March 8, 2018
A8: Talk and make Friends. Twitter is a wonderful community of intelligent, creative, loving people all looking to make a friend and lasting relationship. #TwitterSmarter
— Kristopher Crump (@kriscrump) March 8, 2018
A8: Don't spend all day waiting for people to like/comment/share! Make the first move.
Give yourself set times to interact in real-time so that you don't get bogged down.#TwitterSmarter
— Kristina Adams (@KristinaAuthor) 8 March 2018
A8: Find Twitter chats that fit your niche that you can participate and learn from! Then jump into the conversation! You should also find chats that fit your business brand that you can get more awareness for. #TwitterSmarter
— ?JMatt (@JMattMke) 8 March 2018
A8:
Engage.
Communicate value.
Be sincere.
Listen before you speak.
Enjoy.#TwitterSmarter— Narmadhaa (@s_narmadhaa) 8 March 2018
A8:
? be prepared: check out the thought leaders, watch the videos, read articles on how to use Twitter the right way
? have a great content to share
? just do it!!#TwitterSmarter pic.twitter.com/ZR90Jcq5Wk— Pavlo Fedykovych (@de_weg_) 8 March 2018
A8. Learn from the masters. Don’t just learn by doing; they’ve studied what does & doesn’t work, and can save you some of that! That said – their audience isn’t your audience, so do pay attention to your own performance, with their tips. #TwitterSmarter https://t.co/efW3CrIqve
— ✨Christine Gritmon✨ (@cgritmon) March 8, 2018
A8.
Step 1: Use TweetDeck
Step 2: Get over being shy and start tweeting people and following people in your audience.
Step 3. Get involved in the issues and chats they care about.
Step 4. Create content and share it.
Step 5. Share other's content.#TwitterSmarter https://t.co/ytG5gc1Cd8— Ben Sailors (@SailorsBen) March 8, 2018
A8: Engage with people, TwitterChats, use video, and learn from @MadalynSklar #TwitterSmarter https://t.co/yIdyXI67ds
— Jim Fuhs of Fuhsion Marketing #SMMW18 (@FuhsionMktg) March 8, 2018
A8: Test various types of posts to see what works for your audience (Gifs, video, polls, images, etc.).
View your audience analytics to see what their interests are – talk about those things!
Be helpful, witty and tweet about trends before they happen. ?#TwitterSmarter
— influencerTONY (@InfluencerTony) 8 March 2018
For more tips, advice and resources to help you master Twitter and grow your business be sure to follow me at @MadalynSklar. I’m also available for one-on-one and group coaching and consulting. Get details here.
Be sure to join us every Thursday on Twitter at 1pm ET at hashtag #TwitterSmarter.
