Why Twitter Is Not Dead with Ross Quintana
#TwitterSmarter Chat Recap: 10-18-18
Here’s a recap of our fave tweets from this week’s informative and insightful chat. We’d love to hear from you! Please feel free to comment below and share your two cents on these questions.
What a great #TwitterSmarter chat today with @Ross_Quintana talking about why Twitter is not dead. It's alive and well. It's a great platform. He shares great advice and tips in the "after" chat livestream. https://t.co/3LazlP53vv pic.twitter.com/qOqLntDesg
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
Please welcome our guest @Ross_Quintana. Topic: Why Twitter Is Not Dead. #TwitterSmarter pic.twitter.com/5OlHITZn0a
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
Ask @hootsuite:
We invited our friends from Hootsuite to come on the chat and kick it off by answering one pressing question about Twitter marketing.
Ask @hootsuite: How can we use Hootsuite for our social listening? #TwitterSmarter pic.twitter.com/4fFECP0HPr
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
1|1 You can use Hootsuite’s keyword search streams to listen for queries as simple as “#TwitterSmarter” or as advanced as… well as advanced as you’d like! You can search for location specific tweets, verified users, and filter our links, retweets and more ? pic.twitter.com/yNEiyExvlQ
— Hootsuite (@hootsuite) October 18, 2018
#TwitterSmarter Chat
Q1: What do you say to people who think Twitter is dead? #TwitterSmarter pic.twitter.com/xWaBzrEOAM
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A1 First, is people have proclaimed the death of major platforms from Facebook to Twitter for a long time, and negative sentiment doesn’t equal platform death. #TwitterSmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A1 I just wrote a post about the life and death of platforms https://t.co/qZ0rvw0b5U #TwitterSmarter pic.twitter.com/c2D7ZfTUrd
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A1 Platforms often have big money behind them and they pivot and gain huge relevance so you can’t count them out. #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A1 For people who declare a platform dead because it isn’t generating revenue, just take a look at @Amazon #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A1 There is this false narrative that if it isn't new it isn't relevant. Growth and newness is not the same as useful. #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A1: If someone tells me they think Twitter is dead, I tell them it is not. It's a vibrant network of amazing people. I share how I'm using Twitter and gaining valuable connections every day. #TwitterSmarter https://t.co/xD6gcatf3S
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A1: I would disagree. The number of people I have gotten to know has grown faster because of Twitter in the last 18 months more than any other SM platform #TwitterSmarter https://t.co/n63qwRcDHF
— Jim Fuhs Digital Marketing Consultant #SMMW19 (@FuhsionMktg) October 18, 2018
A1: To be honest, I haven’t heard that much of late. I did hear that around 2015, and I think it was in a pivot period where it was forming into an ecosystem consisting of both business, citizens. #TwitterSmarter
— kununu US (@kununu_US) October 18, 2018
A1
My response is:
Do you know what happens today?
I do, and Twitter told me first 😉 #TwitterSmarter https://t.co/SkshxFNTEp
— Alberto Gómez (@alberMoire) October 18, 2018
A1 If you think twitter is dead then you're not using it to its fullest potential! Conversations are not dead, so neither is Twitter, #TwitterSmarter
— Meg Kerns (@MegOKerns) October 18, 2018
A1. The news of its death has been greatly exaggerated. Its growth has slowed dramatically (especially compared to IG) but there is still good connections, fun, networking, business opportunities, etc to be had. You have to put the time in to find them tho. #TwitterSmarter
— Gene Petrov – Leadership Coach to Marketers (@GenePetrovLMC) October 18, 2018
A1: For anyone who feels Twitter is dead, I'd encourage them to rethink how they're using the platform.
Maybe they simply aren't seeing results and could change their strategy. Perhaps they should join a Twitter chat! #TwitterSmarter
— Express Writers (@ExpWriters) October 18, 2018
a1 because people tend to search for platforms w/ a huge number or users. they want “fast & furious” results. here, @ tw, things take their time. and you really have to give first to your community, to receive later #twittersmarter
— Joana Rita Sousa ? ?? (@JoanaRSSousa) October 18, 2018
A1: Twitter is where all the top thinkers share ideas and tips, lot’s of learning going on @twitter! That is what I say! #TwitterSmarter
— BiaValle (@BV_DigitalBuzz) October 18, 2018
A1. I update this frequently and keep it 'pinned' to the top of my Twitter feed/profile.
Educators see the site on Twitter and extend their learning on the web page. >THAT< many educators from >THAT< many countries! Naw … it isn't dead at all. #TwitterSmarter pic.twitter.com/bCNNe9OKPT
— Meredith Johnson – #BookCampPD (@mjjohnson1216) October 18, 2018
A1: Would ask them why they think so. Sometimes, it’s just a matter of perspective. When something newsbreaking happens, people still use Twitter as a platform to spread the news and check for updates. That to me seems very much alive. #TwitterSmarter
— Cindy Li (@ckyli) October 18, 2018
A1: Any platform is only as alive or dead as the community around you/your brand. If you had a community of a dozen super enthusiastic supporters, and you sustained on Peach, then that app is alive and well to you. And in my opinion, Twitter is still thriving. #TwitterSmarter https://t.co/zoFDnsfBdL
— Chris Strub #SMMW19 (@ChrisStrub) October 18, 2018
A1: I crafted an @instagram post recently to address this too!https://t.co/C8ovdX6jCP#twittersmarter pic.twitter.com/ovQGwcsPuN
— Clarice Lin (@missclaricelin) October 18, 2018
A1: As @lucarallo said today at #SMDAYIT, "“Twitter is dead, but only for those who don’t know how to use it” #twittersmarter
— Sabrina Cadini (@SabrinaCadini) October 18, 2018
A1 It’s quick, it’s relevant to you and a great place to network!! #TwitterSmarter
— Shruti Deshpande (@shruti12d) October 18, 2018
A1. Highly disagree. It’s still a great place for quality connections, valuable information, ROI and learning. It just depends on how you use it and how you choose to interact with people on the platform. #TwitterSmarter
— Melissa A.? (@mz_rocko) October 18, 2018
Q2: What makes Twitter a great platform for marketers? #TwitterSmarter pic.twitter.com/4pE0FgJxR9
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A2 Twitter has an awesome feed that can allow you to share more information without being spammy. #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A2 Twitter is real-time so you can reach customers at specific moments that can convert to value and action. #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A2 It is hard to get a better social listening tool than Twitter. It is a treasure trove of brand sentiment. #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A2: What makes Twitter a great platform for marketers? It's hands down the best place to go connect and engage with like-minded people from around the world. Plus there are so many great features like polls, Moments, media studio and more. #TwitterSmarter https://t.co/fepMdGJY1a
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A2: Twitter is a great platform for marketers because it's all about genuine interaction and communication #twittersmarter
— Susan Chavez ? (@Susan_Chavez) October 18, 2018
A2. It is a quick and easy for marketers to connect with people and form relationships. Once you have nurtured that relationship you earn the privilege of actually helping and serving them with your biz. #TwitterSmarter
— Gene Petrov – Leadership Coach to Marketers (@GenePetrovLMC) October 18, 2018
A2: There are so many opportunities to make connections here.
You can search relevant topics and hashtags and easily jump into or start conversations. Plus, Twitter chats are great. #TwitterSmarter
— Express Writers (@ExpWriters) October 18, 2018
A2: It is great for listening to your customer and engaging with your customers. It is less of a push your message and more of learning and knowing who your customer is and building relationships with them #TwitterSmarter
— Bernie Fussenegger ?✌️the7️⃣ (@B2the7) October 18, 2018
A2: For those looking to build a network, there is no more publicly visible land of interactivity than Twitter.
For those looking for customers, finding people in your niche is easiest here, because (most) interactions are public and searchable. #TwitterSmarter https://t.co/JqLMl9oJVM
— Chris Strub #SMMW19 (@ChrisStrub) October 18, 2018
A2: The community is massive and engagement happens in real time. Marketers can build relationships while sharing their expertise/thought leadership with the world. #twittersmarter https://t.co/2BUs592vqJ
— Katelyn Brower ? (@BrowerKDnB) October 18, 2018
A2 Twitter is for conversations. Marketers can build relationships and solve problems of customers via twitter. #TwitterSmarter
— Nicky (@rocksstar10) October 18, 2018
a2 tw is great for:
– social listening;
– test writing skills;
– build a community;
– know brand lovers;
– find great & inspiring content;
– have fun!#twittersmarter— Joana Rita Sousa ? ?? (@JoanaRSSousa) October 18, 2018
A2. Connections, relationships, market research, brand insights, listening. Twitter has it all, you just have to listen for it and work for it a little! #TwitterSmarter
— MeetEdgar (@MeetEdgar) October 18, 2018
A2. Twitter is still one of the best platforms for timely engagement and outreach. Twitter was constructed to be all about conversations happening in the "now", and that lends itself well to relationship building with consumers. #TwitterSmarter https://t.co/NavZ0jzGow
— Pearl Morbs (@PeculiarBeastie) October 18, 2018
A2: It’s a great platform to have a quick overview to check out what’s happening and trending and of course any breaking news about social media and businesses#TwitterSmarter
— Clarice Lin (@missclaricelin) October 18, 2018
A2.
– It’s visual so it’s a great place for a brand to get noticed & generate interest.
– It’s a great platform for engaging with followers & building trust.
– You can add links to a post that lead to a sales page/email list
– Twitter analytics are superb!#TwitterSmarter— Virtuoso Assistant #CSMDay2018 speaker? ? (@VirtuosoAssist) October 18, 2018
A2: the power of information! I often say that twitter is one giant focus group. Use social listening to learn about your target audience: what they like/don’t like, what issues matter to them etc. Then use that knowledge to inform your content strategy #twittersmarter
— Jaclyn ?? (@jaclyn613) October 18, 2018
A2. Twitter makes it easy for #marketers to build a relationship between a brand and its audience. It also offers marketers another channel to create new #content, building thought leadership. #TwitterSmarter
— SourceMedia (@SourceMediaCo) October 18, 2018
A2: @Twitter is a great place for marketers to see what competitors are up to, how campaigns and brands are doing, it is a space for customer service and support, and the most important I would say, #Twitter allows dialogues, an easy way to learn about audiences. #TwitterSmarter
— BiaValle (@BV_DigitalBuzz) October 18, 2018
A2: Twitter is a great platform to listen to your fans/followers/customers. People are not shy to share what they think. And if you’re a brand who engages well, your followers are likely to share more. #TwitterSmarter
— Danielle Mamagona ??♀️ (@PokeyLuWho) October 18, 2018
A2: #Twitter is easy to target market with hashtags and it supports different types of content. It’s meant for at least 10 tweets a day in order to effectively market a brand. This allows for more content reaching the target audience within a short period of time. #TwitterSmarter
— Cindy Li (@ckyli) October 18, 2018
A2: For marketers Twitter's open API makes it the best platform for #SocialListening. We can learn what prospects, advocates, influencers, and detractors are saying, develop and test messaging, measure sentiment, and thread conversations for topics and events. #TwitterSmarter https://t.co/DD5dANKqAf
— Stacey DePolo ??♀️ (@sdepolo) October 18, 2018
A2: It’s fast paced, it’s searchable, and you can make Twitter Lists! #TwitterSmarter
— Adam Viet (@adamvietDSM) October 19, 2018
Q3: What tips can help you build a strong following on Twitter? #TwitterSmarter pic.twitter.com/KtTLNHQoci
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A3 To grow a strong following on Twitter you have to research and reach out to the right people. #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A3 Consistency is the key, you literally have to BUILD your network, it isn’t going to just come to you. #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A3 Get engaged, the more you engage, the more real your account becomes and the more people will engage with you. #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A3: My #TwitterSmarter Tips:
? Be Consistent
? Tweet every day
? Go through notifications daily and respond
? Use Twitter lists
? Participate in Twitter chats like #TwitterSmarter
? Engage. Engage. Engage.Learn more in my free mini-class: https://t.co/GeaD5QGl7B https://t.co/tWYnmKlDti
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A3: To build a following, you have to follow and engage and be AROUND – so folks can see you.#TwitterSmarter https://t.co/3WxBO5yuow
— Ivana Taylor (@DIYMarketers) October 18, 2018
A3: Make sure you're spending time engaging with your audience on Twitter. Don't just schedule posts and walk away.
You need to be present. Start conversations and develop relationships. #TwitterSmarter
— Express Writers (@ExpWriters) October 18, 2018
A3: Engage! Join Twitter chats. Be part of the community. Give of your knowledge. #TwitterSmarter https://t.co/ZRU6VAHKal
— Jennifer Navarrete (@epodcaster) October 18, 2018
A3: Follow interesting people & hashtags. Engage in real time as much as possible. Ask questions, listen, & be genuine #twittersmarter
— Susan Chavez ? (@Susan_Chavez) October 18, 2018
A3:
• Share relevant, useful information.
• Acknowledge conversations, participate.
• Promote customer welfare.
• Be nice. #TwitterSmarter— Narmadhaa (@s_narmadhaa) October 18, 2018
A3: Being honest, being transparent, and providing value are the best ways to build a strong following on Twitter! #TwitterSmarter
— Kyle Hetrick ? (@goiuby) October 18, 2018
A3. Take time to engage with people. Don’t be a relentless barrage of “buy my X product or service.” Provide helpful info (especially from other people). Connect people together. Be a community builder. #TwitterSmarter
— Gene Petrov – Leadership Coach to Marketers (@GenePetrovLMC) October 18, 2018
A3 Build a strong Twitter following by being available with useful, timely information. Be sure to respond and engage to show you're alive and care about those listening. #TwitterSmarter
— Jim Katzaman – Get Debt-Free One Family at a Time (@JKatzaman) October 18, 2018
A3: Build a strong following by
– Tweeting Consistently
– Tweeting Content of Value
– Engaging with others
– Promoting others without expecting something in return#TwitterSmarter https://t.co/IMgwwIbk7d— Jim Fuhs Digital Marketing Consultant #SMMW19 (@FuhsionMktg) October 18, 2018
A3: Being active in terms of following your target audience and engaging with them. Like, RT and comment on their content. Form a relationship. It takes time, but everything worth having is worth waiting for. #TwitterSmarter
— kununu US (@kununu_US) October 18, 2018
A3. Participate in conversations within your industry:
-Join Twitter chats
-Use hashtags
-Reply and retweet
-Build Twitter Lists and Moments#TwitterSmarter— SourceMedia (@SourceMediaCo) October 18, 2018
a3 take your time creating a bio that really tells your story; explore your interests; follow a new account everyday; engage; add value (share articles); RT other people. be authentic. #twittersmarter https://t.co/s1s8204R5z
— Joana Rita Sousa ? ?? (@JoanaRSSousa) October 18, 2018
A3.
– Have a strong visual brand style
– Be consistent
– Show up every day
– Share first class content with followers
– Mix up content format for interest
– ENGAGE!!!
– Join Twitter chats to start growing a community.#TwitterSmarter— Virtuoso Assistant #CSMDay2018 speaker? ? (@VirtuosoAssist) October 18, 2018
A3 Be relevant, be perisitent, always help as well as seek help. On Twitter its always about your audience and never about you… Remember never ever be sales!! #TwitterSmarter
— Shruti Deshpande (@shruti12d) October 18, 2018
A3. Reach out and Tweet someone! Engage and be authentic. Great examples of how to use Twitter is of course @MadalynSklar and @aiaddysonzhang . Both have engagement down. #TwitterSmarter
— Melissa A.? (@mz_rocko) October 18, 2018
A3. Get in the conversation and connect. There’s way too much going on to think your post is just gonna be “found.” You have to find conversations you can be a part of and give value #twittersmarter https://t.co/8YaDV5sXU9
— Matthew Coleman (@matthewjcoleman) October 18, 2018
A3. Tips for a Strong Following:
? Consistency in content and in posting
? Timely engagement that is both reactive and proactive
? Listening to understand and providing solutions where appropriate
? Giving value to your followers through quality content#TwitterSmarter https://t.co/5EKpsteXQg— Pearl Morbs (@PeculiarBeastie) October 18, 2018
A3: Twitter has so much more potential than to simply use it to build a great following. I value the connections I’ve gained via my Twitter conversations as compared merely to a great following. Vanity metrics do little in the way of building relationships. #TwitterSmarter
— Randy Thio (@ideabloke) October 18, 2018
Q4: What types of content can help you get more traction on Twitter? #TwitterSmarter pic.twitter.com/gkrgVv0b04
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A4 Twitter is a ‘time-sensitive’ platform. @Buzzsumo did some great research on what gets traction https://t.co/2LtwhYWPox #TwitterSmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A4 There is no one type of content that works for all audiences, you have to test and look for patterns with your audience. #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A4 Check out my post on Mastering Real-time content Curation https://t.co/PzbEjKn2G7 #ContentMarketing #TwitterSmarter pic.twitter.com/TV2bPvlPJy
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A4: Share content that resonates with your community. Use images and video to convey your message. I like using video because it makes people take notice. Since people know me as a resource on Twitter, I share lots of articles that relate to social media. #TwitterSmarter https://t.co/uetU8T82eD
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A4: The type of content you share really depends on YOUR audience.
What are they most interested in seeing? You want to make sure you're providing high-quality, valuable content. #TwitterSmarter
— Express Writers (@ExpWriters) October 18, 2018
A4 the content thats yours. Dont create to expect engagement. Just be your self and the unique will come along the way #TWitterSmarter
— Pier-Olivier Pinard (@Popinard) October 18, 2018
A4:
• Videos. Ones less than 6 seconds go on loop, so they’re great.
• Image banners.
• Infographics/stats
• Bullet lists/tips and tricks#TwitterSmarter— Narmadhaa (@s_narmadhaa) October 18, 2018
A4: Helpful, actionable + easy to understand, digest and use. #twittersmarter https://t.co/8HO9BcnPzn
— Scott Phillips (@scott_phillips_) October 18, 2018
A4 Content that answers your audience's wants, needs and pain points will get you the most traction — as long as you connect to your audience where and when they are. #TwitterSmarter
— Jim Katzaman – Get Debt-Free One Family at a Time (@JKatzaman) October 18, 2018
A4: Good, timely resources; answers to questions others have, & questions of your own can help get more traction on Twitter #twittersmarter
— Susan Chavez ? (@Susan_Chavez) October 18, 2018
A4. The type that best serves your audience. Some people are there to be inspired. Be inspirational. Some to laugh. Be humorous. Some to learn. Be educational. You can occasionally blur the lines to show your personality, but people like to know what to expect. #TwitterSmarter
— Gene Petrov – Leadership Coach to Marketers (@GenePetrovLMC) October 18, 2018
A4: Content that provides value and helps people!
✅ Make content that answers any questions you frequently get asked.#TwitterSmarter
— Tony Christensen ?? (@InfluencerTony) October 18, 2018
A4: I think what you share online depends on your personal brand. Who do you want to be? Someone can copy your product but they can’t replicate your person brand online #TwitterSmarter
— Research Geek ? (@Jake_pryszlak) October 18, 2018
A4: Asking and answering questions, provide value, be a human. #TwitterSmarter
— Meg Kerns (@MegOKerns) October 18, 2018
A4. #Marketers should always pair a tweet with visual #media. It helps catch the attention of someone scrolling through their timeline. #TwitterSmarter
— SourceMedia (@SourceMediaCo) October 18, 2018
A4
? An eye-catching catching picture
? An informative blog post
? A news article
? An interesting video#twittersmarter— Nicky (@rocksstar10) October 18, 2018
a4 it depends on your audience. i think it’s important to create a feeling of trust around you and your profile, so that people think: “oh, madalyn is a tw expert, let’s see if she can help me w/ tw issues”. #twittersmarter
— Joana Rita Sousa ? ?? (@JoanaRSSousa) October 18, 2018
A4. Value is the key. When your audience sees value, share-worthy content, they want to engage and share and learn more. #TwitterSmarter
— Clarice Lin (@missclaricelin) October 18, 2018
A4: We always say that you should strive to be genuinely helpful. Provide tips, insights, references. Seek nothing in return. Building authentic relationships will naturally have fruitful results. #TwitterSmarter
— IABC San Diego (@IABCSanDiego) October 18, 2018
A4: Interactions! As @ChelseaPeitz would say … “Stop Content-ing, Start Commenting.” People are here to engage, and your engagement strategy is ultimately more important than your content strategy. #TwitterSmarter https://t.co/PRBecPs16P
— Chris Strub #SMMW19 (@ChrisStrub) October 18, 2018
A4: Content that is engaging and useful for others. I use lots of photos to draw attention. Twitter Chats has been a great way to engage with other & to learn what is working for them. There is also a lot of experimenting of what works & what doesn’t – analytics! #TwitterSmarter
— Bernie Fussenegger ?✌️the7️⃣ (@B2the7) October 18, 2018
A4: Tips and infographics are always a hit..Images and videos play an important role in engagement.
I am impressed with live videos too.
But would say nothing beats knowing your audience and posting what resonates with them. #TwitterSmarter— BiaValle (@BV_DigitalBuzz) October 18, 2018
A4. Twitter threads have been great for storytelling because we can make it interactive with gifs, photos, and so on. @birchaquarium does a fantastic job with threads. #twittersmarter
— Stephanie Liu #SMMW19 (@heystephanie) October 18, 2018
A4: Something short and sweet, but always with an eye-catching image or gif or a short looping video. Always use relevant hashtags and mentions where appropriate. If sharing a link, shorten it and include an image if doesn’t already generate one to grab attention. #TwitterSmarter
— Cindy Li (@ckyli) October 18, 2018
A4. Images and videos do well on twitter. Like @MadalynSklar ‘s live videos! Really any content your audience will love #twittersmarter
— MeetEdgar (@MeetEdgar) October 18, 2018
Q5: What is an example of a brand utilizing Twitter in an impactful way? #TwitterSmarter pic.twitter.com/ZqKnZGo2GA
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A5 I have done some work with #Skype recently and they are really nailing it with Twitter. #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A5 Skype is integrating their executive team and product team into the conversations on Twitter and that creates an amazingly authentic experience for the #Skype customers. #TwitterSmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A5 When big brands like #Skype use Twitter for social listening and top down engagement, they really set the bar high for agile customer-centric business. #TwitterSmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A5: I love how @MeetEdgar shares super relevant content in their feed. And I love how they spend time connecting with people in a variety of Twitter chats. #TwitterSmarter https://t.co/lyswB88Hv5
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A5 love what @winniesun @MarshaCollier @ManageFlitter @RebekahRadice @MrScottEddy @ChelseaKrost does. That are genius with cross marketing #TWitterSmarter
— Pier-Olivier Pinard (@Popinard) October 18, 2018
A5. I have observed @dbc_inc go from their first book to MANY. They have specific chats related to educators sharing content from the books. It has been an extremely effective way to share the message of their 'brand.' #TwitterSmarter pic.twitter.com/vxJFd3JUSa
— Meredith Johnson – #BookCampPD (@mjjohnson1216) October 18, 2018
A5@MeetEdgar is always sharing great content. Thanks for this guys! 🙂#TwitterSmarter https://t.co/cNYoDtnN0E
— Alberto Gómez (@alberMoire) October 18, 2018
A5: There are plenty of brands that make an impact. Just want to mention, the reason they are so impactful is because of the volume in which UGC is created and spread. It is exactly what you want to make an impact. #TwitterSmarter
— kununu US (@kununu_US) October 18, 2018
a5 i really learn and enjoy following:
– @existentialcoms you can learn about sarcasm & philosophy
– @WHO this is TRUE public service
– @CinemaSaoJorge a Pt example of using humour and still be able to share the events that happen in that movie theatre in Lisbon #twittersmarter— Joana Rita Sousa ? ?? (@JoanaRSSousa) October 18, 2018
A5.
My favourites are –@convince @canva @Mailchimp @RebekahRadice @MadalynSklar – of course!There are just too many to name but these were the top names that popped immediately into my head!#TwitterSmarter
— Virtuoso Assistant #CSMDay2018 speaker? ? (@VirtuosoAssist) October 18, 2018
A5 @Wendys has an impactful social media presence which has made news and brought the brand to the forefront #TwitterSmarter
— Nicky (@rocksstar10) October 18, 2018
A5: @Wendys @MoonPie are two examples of brands that are having fun and engaging with their followers #TwitterSmarter
— Bernie Fussenegger ?✌️the7️⃣ (@B2the7) October 18, 2018
a5: @boohoo is doing a good job too – one of the brands I interacted with recently. #TwitterSmarter
— Clarice Lin (@missclaricelin) October 18, 2018
A5: so many great ones @GoDaddy @buffer and @BrixxSoftware #TwitterSmarter
— Ivana Taylor (@DIYMarketers) October 18, 2018
A5 If a brand can successfully have conversations with people, have a bit of humor, be memorable and sell without really selling, I'd say that the brand has made an impact. #TwitterSmarter
— Nicky (@rocksstar10) October 18, 2018
A5: I like @Inc and similar business news accounts. It’s nice and clean with a consistent look. Whenever you have a few minutes, you can easily scroll down and pick an article you want to read. #TwitterSmarter
— Cindy Li (@ckyli) October 18, 2018
A5 Twitter lists are a great way to network and build a community! #TwitterSmarter
— Shruti Deshpande (@shruti12d) October 18, 2018
Q6: What are some lesser known features that makes Twitter so awesome? #TwitterSmarter pic.twitter.com/HHP050L52S
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A6 Twitter video is still very underused. It really brings the human connection. #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A6 Twitter is also the best audience growth engine for building a targeted audience. You can then push that audience to other platforms. #TwitterSmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A6 Twitter is also a beast when it comes to relationship marketing. Top of mind awareness and real conversations are pillars of Twitter. #TwitterSmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A6: Lesser known Twitter features:
☑️ Media Studio – https://t.co/7Y9j3RthSm
☑️ Moments – https://t.co/LgqbWMSVBu
☑️ Twitter polls – https://t.co/tujEHwLcFo#TwitterSmarter https://t.co/OySrSETuNR— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A6: Bookmarks and Moments are underutilized, in my opinion. I’ve never created my own Moments, but have finally started using Bookmarks. I love how easy it is to save content for later! #TwitterSmarter
— Danielle Mamagona ??♀️ (@PokeyLuWho) October 18, 2018
A6:
• Twitter analytics. It’s such an under-utilised tool.
• Advanced search
• Threaded tweets
• Moments – better on mobile than the web. Great for embedding, too.
• Lists#TwitterSmarter— Narmadhaa (@s_narmadhaa) October 18, 2018
A6: Media Studio and Tweetdeck #twittersmarter https://t.co/vCf1Ua6cpp
— Scott Phillips (@scott_phillips_) October 18, 2018
a6
– lists
– moments
– live audio (i’m becoming such a fan of this!)#twittersmarter— Joana Rita Sousa ? ?? (@JoanaRSSousa) October 18, 2018
A6 Twitter lists should not be a lesser-known feature, but apparently they still are. They are great ways to follow topics, people and competition without having to follow them or let them know you're watching. #TwitterSmarter
— Jim Katzaman – Get Debt-Free One Family at a Time (@JKatzaman) October 18, 2018
A6: My favorite are
– Twitter Lists
– Advanced Search
– Moments
– Analytics#TwitterSmarter https://t.co/KqIfw9KMPj— Jim Fuhs Digital Marketing Consultant #SMMW19 (@FuhsionMktg) October 18, 2018
A6: Twitter photo tagging – You can tag up to 10 people. Great feature that's really underutilized #twittersmarter
— Susan Chavez ? (@Susan_Chavez) October 18, 2018
A6: I think for the average user, lists and moments are undervalued and underused. I know a lot of brands and influencers use lists, but even amongst that group, moments aren’t used as often and I wonder why. I am sure everyone can find a way to implement it. #TwitterSmarter
— kununu US (@kununu_US) October 18, 2018
A6: I feel like Twitter Lists are often forgotten by many users. However, it can be beneficial for keeping up with your favorite people or for creating lists of potential clients/customers. #TwitterSmarter
— Express Writers (@ExpWriters) October 18, 2018
A6: Ooh! I’ve got one! #VideoReplyDay #TwitterSmarter #yeahTHATgreenville pic.twitter.com/UgwAuaa84r
— Chris Strub #SMMW19 (@ChrisStrub) October 18, 2018
A6. After a previous chat, I created my first Twitter Moment! It's a really interesting feature that is underappreciated and I intend to use it more often. I hope people will consider taking a second look at Moments and how the feature may be beneficial for them! #TwitterSmarter https://t.co/yTKd4qWhfB
— Pearl Morbs (@PeculiarBeastie) October 18, 2018
A6: Twitter Advanced Search!
✅ Find people talking about related content
✅ Find old conversations you’ve had with people on Twitter
✅ See what people are talking about in a certain city
✅ Jump into those conversations!For more: https://t.co/DE8OMux89p#TwitterSmarter
— Tony Christensen ?? (@InfluencerTony) October 18, 2018
A6. Connections with others and reading their passionate statements can sure can my day 🙂 #TwitterSmarter pic.twitter.com/N2kRykv9dC
— Meredith Johnson – #BookCampPD (@mjjohnson1216) October 18, 2018
A6: So many folks have no idea chat exists. Or of the true value they receive when they participate in a chat. Such a big game changer that most folks know nothing about. #TwitterSmarter https://t.co/c4BaaTkWt4
— Jennifer Navarrete (@epodcaster) October 18, 2018
A6. We gather all of the Twitter posts from our conferences and add them to Twitter Moments. Those interested in the conference or industry can check out who was there, what was happening and what topics were covered. #TwitterSmarter
— SourceMedia (@SourceMediaCo) October 18, 2018
A6: Not sure #TwitterMoments is lesser known, but surely underestimated and not used as much. “Moments” allow us to pack tweets and transform them into a lovely story, presentation, guide or even manual… got inspired by the way @ZalkaB uses it to recap #TwitterSmarter
— BiaValle (@BV_DigitalBuzz) October 18, 2018
A6: Polls and lists are actually pretty user-friendly. Also, #TwitterAnalytics is a lot more comprehensive than the analytics that other #socialmedia platforms offer. #TwitterSmarter
— Cindy Li (@ckyli) October 18, 2018
Q7: What tools can help you maximize your Twitter activities? pic.twitter.com/5VZrmJlXeu
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A7 One of the tools I love and use is @SmarterQueue. They really innovate when it comes to managing social and social analytics. #TwitterSmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A7 I also love @Buzzsumo for vetting data-driven content curation and research. Amazing tool! #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A7 Another tool I love for researching target audiences and analyzing followers is @Tweepi. The filters are awesome. #twittersmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A7: Tools that help me maximize my Twitter activities:@hootsuite @buffer @ManageFlitter @AgoraPulse@SocialJukebox
these are just a few#TwitterSmarter https://t.co/82v6Dr6JNn— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A7: I use @Trello to plan out content, but most of my tweeting is on the fly. #TwitterSmarter
— Danielle Mamagona ??♀️ (@PokeyLuWho) October 18, 2018
A7: I use Twitter Analytics and a basic scheduling tool for most of my daily tweets #TwitterSmarter
— Bernie Fussenegger ?✌️the7️⃣ (@B2the7) October 18, 2018
a7 twitter analytics really helps me on a daily basis. add hootsuite for scheduling evergreen content and TA-DA! #twittersmarter
— Joana Rita Sousa ? ?? (@JoanaRSSousa) October 18, 2018
A7:
• I use Tweet Deck for keeping up with hashtags. Basic, but helpful.
• Canva is great to whip up some quick banners.
• Twitter Analytics has comprehensive information about audience and tweet performance.
• Meet Edgar is great for scheduling.#TwitterSmarter— Narmadhaa (@s_narmadhaa) October 18, 2018
A7: A scheduling tool helps to get content out in a more regular rhythm while the actual conversation is more on the fly itself. #Twittersmarter
— Clarice Lin (@missclaricelin) October 18, 2018
A7
I'm only using @TweetDeck and twitter App these days.#TwitterSmarter https://t.co/pHySxe6byi
— Alberto Gómez (@alberMoire) October 18, 2018
A7.
– Tweetdeck is a no-brainer for Twitter Chats that move so fast!
– If I’m really interested in a brand I’ll switch on notifications for them.
– I’m trialling @canva schedule for automated content sharing.
– Twitter Lists, again#TwitterSmarter— Virtuoso Assistant #CSMDay2018 speaker? ? (@VirtuosoAssist) October 18, 2018
A7 Gosh, I think this whole time I've hit on 2 topics: video & lists… Use them! Stay active, stay engaged, provide value.. BE THERE! Twitter is a "now" platform, so be active! #TwitterSmarter #GoIuby https://t.co/zAWE7M06w4
— Kyle Hetrick ? (@goiuby) October 18, 2018
A7. I personally like to use…
✅ Twitter Lists
✅ Twitter Analytics
✅ Twitter Advanced Search
✅ TweetdeckHoping to add @canva to the list very soon for visuals, but I'm still exploring it. ?#TwitterSmarter https://t.co/8JSBhxZbTM
— Pearl Morbs (@PeculiarBeastie) October 18, 2018
A7: A scheduling tool like #Buffer to blast out tweets throughout the day. Of course, always check #TwitterAnalytics to assess your performance so you can fine-tune your content and scheduling strategy. #TwitterSmarter
— Cindy Li (@ckyli) October 18, 2018
A7: I use
* @Tweetdeck to keep up with chats.
* @Canva to create social media posts.#TwitterSmarter— Darcy De Leon ??? Blog Editor (@darcydeleon) October 18, 2018
Q8: What’s your advice for Twitter success? #TwitterSmarter pic.twitter.com/z4DiSFCXpt
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A8 Twitter success starts with optimizing your bio, knowing your target audience, curating content for them, and outreach every day. #TwitterSmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A8 I wrote a post about how I grew my Twitter to over 100,000 followers https://t.co/ycIx74UmOW #TwitterSmarter pic.twitter.com/6e4t4KbwX5
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A8 Fear not, Twitter is far from dead. It is still my favorite social platform and an absolute powerhouse for those who will learn to use it. #TwitterSmarter
— Ross Quintana #AdobeSummit (@Ross_Quintana) October 18, 2018
A8: Engage on Twitter. That's it. If you engage on Twitter you will have success on here. Everything else you do will help it fall into place. #TwitterSmarter https://t.co/MVIKioRzUh
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
A8: ENGAGE with your audience. Don't be afraid to start or join conversations on the platform. #TwitterSmarter
— Express Writers (@ExpWriters) October 18, 2018
A8:
Be consistent.
Be listening.
Be engaging.
Be nice.#TwitterSmarter— Narmadhaa (@s_narmadhaa) October 18, 2018
A8: My advice for Twitter success is to appreciate it for what is – it is its own unique platform with much to offer #twittersmarter
— Susan Chavez ? (@Susan_Chavez) October 18, 2018
A8 be you dont try to overthink. Audience expecting extension of your self not fake wanabee #TwitterSmarter
— Pier-Olivier Pinard (@Popinard) October 18, 2018
A8:
? Test various types of tweets with your audience
?? Stay consistent
? Automate posting articles/links
? Engage with people often!
? Read your analytics!#TwitterSmarter
— Tony Christensen ?? (@InfluencerTony) October 18, 2018
A8 Be there for your audience. That doesn't mean be online 24-7, but respond as soon as you can for real, not with a canned "Your message is important to us" reply. #TwitterSmarter
— Jim Katzaman – Get Debt-Free One Family at a Time (@JKatzaman) October 18, 2018
A8: Learn how the platform can bring you closer to your audience, listen, engage, help, charm your followers with your personality and fun, and give them the solutions they need #TwitterSmarter
— Sabrina Cadini (@SabrinaCadini) October 18, 2018
A8. Have a long term strategy and be patient. Adapt as you see things working or not working. Make the most of the platform by being relationships first and not sales first. Have faith that if you do the work now it will pay off. #TwitterSmarter
— Gene Petrov – Leadership Coach to Marketers (@GenePetrovLMC) October 18, 2018
A8. I use @wakelet to curate all of the chats we have so others can share them, review what was shared and make connections. Then I place this on our chat's website so anyone can review what an author shared or an educator's ideas from previous months. #TwitterSmarter
— Meredith Johnson – #BookCampPD (@mjjohnson1216) October 18, 2018
A8: Be consistent, be yourself, engage with your followers. ?#TwitterSmarter
— Danielle Mamagona ??♀️ (@PokeyLuWho) October 18, 2018
A8: Engage and have conversations. Each message is the building block to creating relationships on Twitter #TwitterSmarter
— Clarice Lin (@missclaricelin) October 18, 2018
A8: BE:
– Consistent
– Responsive
– Approachable
– Original
– Creative
– Fun
– Helpful
– Reliable
– ActiveAnd with that I drop the mic… thanks #TwitterSmarter for another fantastic chat! See you all next week! pic.twitter.com/KBYyprtL7l
— kununu US (@kununu_US) October 18, 2018
A8: Don't just sign up for an account and expect a flood of engagement. Take the time to build it. This is a long game. While growing your following is good, having a highly engaged following is even better. Now if you can get both, double bonus. #TwitterSmarter https://t.co/uGgG0iK6yh
— Jennifer Navarrete (@epodcaster) October 18, 2018
A8.
– Be you: you are unique
– Show followers the human side of your brand
– Be honest & transparent to build trust
– Be consistent & show up often
– Share other people’s content before your own (80/20 rule)
– Be helpful & engage with your followers#TwitterSmarter— Virtuoso Assistant #CSMDay2018 speaker? ? (@VirtuosoAssist) October 18, 2018
a8 spend some time getting to know the platform (this goes for every SM platform)
#twittersmarterhttps://t.co/QMplkDpqUN— Joana Rita Sousa ? ?? (@JoanaRSSousa) October 18, 2018
A8
? Find the best time to tweet for the best engagement
? Be positive and share positivity
? Follow like-minded people and connect with them consistently
? Create content that stands out in everyone's feed
? Be helpful
#twittersmarter— Nicky (@rocksstar10) October 18, 2018
A8. Because we know that Twitter success does not happen overnight, I encourage people and brands to enjoy the journey. Take the time to create quality content and to build strong connections in your network through engagement. Find appreciation for the process. #TwitterSmarter https://t.co/TGgK9A1CiI
— Pearl Morbs (@PeculiarBeastie) October 18, 2018
A8:
✅ Be who you want to be
? Authentic
? No copying
? Make it your own
? Enjoy the roller coaster ride— Research Geek ? (@Jake_pryszlak) October 18, 2018
A8: Know your short term and long term goals. Testing content, building a following, engaging an audience, analyzing your performance, etc. take time and patience. Consistently tweet and don’t just sell your brand, also share relevant content within your field. #TwitterSmarter
— Cindy Li (@ckyli) October 18, 2018
A8(1) If I had to give 3 pieces of advice for twitter success it would be these: 1. Engage, engage, engage, 2. Listen to your audience, 3.Bring something to the table. #TwitterSmarter #GoIuby https://t.co/RmHXyMMJLF
— Kyle Hetrick ? (@goiuby) October 18, 2018
A8: And that, my #TwitterSmarter friends, is THE WORD ?
Thanks for making Twitter my fave platform too.Let’s keep it alive and use it’s power to guide others to listen to each other, be respectful, and think before we tweet. https://t.co/fqKgChWEuH
— Stacey DePolo ??♀️ (@sdepolo) October 18, 2018
A8. Be patient — sometimes you can follow all the advice but won’t receive the reaction you expected. And that’s okay. There’s a lot of factors that could’ve caused that like timing for example. Be patient & learn each time #TwitterSmarter
— Charu Misra (@charumisra) October 19, 2018
Thank you everyone for a great hour of sharing. #YouRock! We'll see you back here next week on the #TwitterSmarter chat. pic.twitter.com/45M6OjXK87
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
We have another great #TwitterSmarter chat guest lined up for next week. Mark your calendar. Our guest will be @ChrisStrub. pic.twitter.com/Ty0ZU5Mp9J
— Madalyn Sklar ⚡️ Social Media Consultant (@MadalynSklar) October 18, 2018
For more tips, advice and resources to help you master Twitter and grow your business be sure to follow me at @MadalynSklar. I’m also available for one-on-one and group coaching and consulting. Get details here.
Be sure to join us every Thursday on Twitter at 1pm ET at hashtag #TwitterSmarter.
