Managing your Twitter presence doesn’t have to be overwhelming! You can create high-quality tweets, schedule them to go out at optimal times, and track your performance with ease. You just need the right tools to help you get the job done!
But if you aren’t sure which scheduler is right for you or which analytics tools are going to be the best investment, I’ve got you covered! I’m sharing some of the top tools for Twitter that everyone should know about if they’re looking to grow their community and create amazing tweets.
We don’t have time to be on social media all day, every day. And that’s why scheduling tools can really come in handy. They allow us to have a steady stream of valuable content going out on any given platform, without us having to manually post throughout the day.
Now, I do want to make it clear that scheduling should never replace engagement. You should still check in to see what others are posting and to reply to people in your community. That’s the only way you’re going to build a genuine relationship with people! Scheduling tweets is more so your account stays active and, when done right, it can help you reach the goals you set for your social media presence.
Here are a few scheduling tools for Twitter that I would recommend checking out:
One of my go-to tools is Social Jukebox. I’ve been using it for quite some time now and it’s definitely a favorite for the fact that it saves me so much time when it comes to scheduling. The great thing about Social Jukebox is that you don’t have to sit down and fill up a queue every week. Instead, you can store thousands of posts and once they’re used up, this tool starts posting them all over again. This way, you get plenty of traction out of one post.
You can also create targeted posts that can be sent out on a specific date or frequency so they can be repeated. Plus, Social Jukebox collects all of your Twitter mentions and stores them in your own database. This allows you to see mentions over time in a graph format, showing your top promoters.
Managing your social media presence should never be stressful. In fact, AgoraPulse aims to help you keep it simple! With their service, you can easily post fresh content to all of your social media platforms. And the best part? You never have to worry about your queue going empty! Like Social Jukebox, they also have a feature that allows you to reschedule evergreen content over and over so you don’t have to stress about creating new content all the time.
When it comes to the top tools for Twitter, Buffer had to get a mention on this list. It seems like so many people get started with scheduling thanks to this accessible platform. It’s affordable for any business, plus it’s very user-friendly. There’s nothing overwhelming about Buffer’s interface. Plus, their team is all pretty amazing too, which is definitely a plus!
A paid account with Buffer allows you to schedule plenty of tweets, create multiple posting schedules, and review in-depth analytics to see how your posts are performing. It has all the basics a Twitter user could ask for!
Hootsuite is another scheduler that many people get started with, again because of its accessibility. You can schedule tweets, track your social media campaigns with built-in analytics, and monitor conversations by keyword, hashtag, and location. With all of these features, you can keep your Twitter account active and monitor what others say about your brand so you never miss a thing!
Next, there are some great tools to consider for analytics. If you aren’t already keeping an eye on your Twitter analytics, you’re missing out! You want to check the stats of your tweets because it allows you to see what’s performing well and where you could stand to improve. This will then shape your strategy moving forward to ensure you can increase your ROI.
While Twitter has its own built-in analytics, there are some other sources you can turn to for additional information that they don’t always provide. These are some great analytics tools for Twitter that you’ll want to test out:
How would you like to discover what people are saying about your brand as it’s being posted in real time? For anyone who relies heavily on social media, this is kind of a dream. After all, it can be difficult to keep up with multiple social media platforms when we have so many other tasks on our plates.
Luckily, Brand24 has found a way to make this possible for all of us. Through this tool, you’ll get instant access to mentions about your brand from all across the web. This means they track mentions from social platforms to other publishers so you never miss a thing. You can even segment mentions based on whether they’re positive, negative, or neutral, which allows you to choose which ones to address first.
Brand24 gives you the chance to follow-up with people quickly and easily. They even provide listening tools to locate leads and identify where you should be promoting products online. It’s safe to say it’ll help you build a stronger relationship with your community and guide you in making more money in your business. It’s a win-win!
If you’re ready to better understand your community on Twitter, Audiense is right up your alley! With this handy tool, you’re able to segment your audience based on their interests, how they describe themselves, and through other helpful characteristics. You can go so far as to figure out which TV shows, magazines, and events your community likes. You’ll learn if people identify as a father, a mother and wife, or even a hard worker.
Right off the bat, you may think this information isn’t necessary. However, it does help you to better understand what your audience enjoys and you can then shape your content accordingly. Thanks to their analytics, you can increase your brand awareness and build a Twitter strategy that helps to boost engagement and sales.
Have you ever posted a really great tweet and felt like it didn’t perform as well as you anticipated? Well, it could simply be that you didn’t choose the right time to share your post! Unfortunately, tweets have a short lifespan and you want to be strategic about when your content is being published if you want to get more eyeballs on it.
This is where Tweriod comes in. It’s a very simple tool that you can use for free to discover the best times for you to post. It analyzes your tweets, as well as your followers’ tweets so you can select the optimal times and add them to your social media scheduler.
Tweriod gives you the best times for Sundays, Mondays, weekdays, and weekends. This way, you never have to worry about your tweets going unnoticed! And that’s a must if you’re trying to grow your Twitter community!
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