How to Be More Confident on Social Media

Business woman in her office using her smartphone and smiling.

What’s something that your favorite creators have in common?

Odds are, they’re confident in what they do. They know they’re great at their job and they know they put out amazing content. So, they don’t hesitate to show up and talk about what they’ve created and what kind of paid offerings they have for sale.

People can pick up on whether or not you feel confident.

So, embodying that same kind of energy will make it easier for you to show up without second guessing yourself. But how can you be more confident on social media?

How to Be More Confident on Social Media

You don’t need to become an entirely different person in order to boost your self-confidence. Instead, follow these six tips so you can start feeling good about showing up online. After all, more confidence is something that most of us would say we desire.

1. Create a Profile You’re Proud to Show Off

It’s easier to be confident on social media when you feel good about the way you’re portraying yourself online. If you were to take a look at your social media profiles, are you happy with the way they look? Do you feel good about the content you’re sharing? If not, make a change!

Take some time to give all of your profiles a refresh. A great looking headshot and a bio that communicates who you are and what you do will go a long way in giving off a positive first impression. Then, start showing up consistently and sharing content that you’re proud of and that you know your target audience will love.

2. Know Your Mission & What You Stand For

Have you ever noticed that the people who are most passionate about their work seem to stand out above all the rest? There’s just something different about their energy when they show up online. It’s like their love for what they do radiates through and allows them to be confident on social media. And that confidence attracts even more people their way.

So, how can you start to replicate that? Think about what your mission is with your brand and your online presence. (Here are some examples from HubSpot.) Consider what you stand for and what’s important to you. How can you communicate your mission and your values in the content you share? Doing this will help attract the right people to your social media profiles.

3. Show Up & Share Your Voice Daily

The real key to gaining confidence is practice. It’s unlikely you’re going to feel confident the first time you try something new. If you do, then you’re definitely lucky! However, most people feel a little nervous the first time they film a video or host a live chat on a platform like Twitter Spaces. But the more you show up and just do the thing that scares you, the easier it gets.

My advice would be to challenge yourself to show up daily in some capacity. Host a conversation on Twitter Spaces. Do a live video on Facebook. Post something to Instagram Stories. It’s all about taking baby steps.

4. Spend Time Engaging With Other People

This tip may sound a bit unusual, but the reality is, the more you engage with people, the more you get to know them. And the more you get to know them, you start to see that they’re just like you. They have some of the same struggles and stressors in their lives. It’s totally normal to feel a lack of confidence from time to time.

Not only that, but talking to other people is a great way to get feedback on the content you’re sharing. And let’s be real, getting compliments on praise on something you’ve created is a definite confidence booster!

5. Remember That You Have Value to Add

One of the best ways to show up as being confident on social media is to know you have something important and valuable to share with the world. We often hold ourselves back from sharing content because we worry that it’s not good enough or that it’s nothing new and exciting. But it really doesn’t matter if tons of people have already shared a similar message. No one has done it the way you can.

You have skills, knowledge, and experience that are entirely unique to you. When you embrace that, you begin to see just how special you are. You begin to see that you have a message worth sharing. And there’s always someone out there who needs to hear exactly what you have to say. Just remember that every piece of content you put out is a way of being of service.

6. Take Time Away From Social Media

Your confidence is more likely to take a hit when you’re always allowing yourself to be influenced by others. These days, it’s easy to fall into the trap of comparing yourself to what everyone else is doing. And sometimes, the best thing you can do for your mental health is to just log off of social media for the day and spend time with yourself. Also, if you notice someone else’s content is always bringing you down, it’s time to unfollow.