Achieving Common Social Media Goals in the New Year

As we head into a new year, this is the perfect time to set goals. In this post, I share some simple things you can do to make progress.

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Building Brand Authenticity on Twitter

#TwitterSmarter Chat Recap with guest Janet Machuka. She’s a digital marketing trainer and #TwitterSmarter chat regular sharing her awesome insights.

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4 Social Media Trends for 2021

I’m sharing four trends that are worth your time and attention. You should consider experimenting with these and see how they work for you.

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Building a Diverse and Inclusive Social Media Presence

#TwitterSmarter Chat Recap with guest Troy Sandidge. He’s a marketing strategist sharing how businesses can build a more strongly diverse and inclusive social media strategy.

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6 More Tips to Gain Attention on Twitter

Ready to stand out? These tips will ensure your Twitter account and your tweets will never go unnoticed, no matter how busy the feed gets.

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Your Guide to Twitter Fleets: How to Know if it’s Worthwhile & 5 Ideas to Get Started

By now, you’ve probably heard about the new Twitter Fleets. It’s essentially a way to share your “fleeting” thoughts, hence the name. I’ll break it down in this post.

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Twitter for Small Businesses

#TwitterSmarter Chat Recap with guest Melinda Emerson who’s widely known as the SmallBizLady. She talked about why small businesses should use Twitter to build their audience.

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Successfully Hiring a Social Media Manager for Your Team

As you embark on finding a new addition to your brand’s team, here are some suggestions you’ll want to keep in mind when looking for a social media manager.

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Using Twitter Lists like a Pro

#TwitterSmarter Chat Recap with guest Warwick Brown. He’s a key account strategist sharing everything he knows about Twitter Lists.

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5 Signs You Need to Hire a Social Media Manager for Your Business

In this post, I share five signs that could be an indicator it’s time to take the plunge and find your perfect social media manager.

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